#73277A#73277A

#73277A is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.1% C 0.150 H 324.3°. Best body text is #FFFFFF at 9.13:1 contrast (WCAG AA passes).

Color values

HEX	#73277A
RGB	rgb(115, 39, 122)
HSL	hsl(295, 52%, 32%)
HSV	hsv(295, 68%, 48%)
CMYK	cmyk(5.7%, 68%, 0%, 52.2%)
CIE-LAB	lab(30.64, 44.86, -31.47)
CIE-LCH	lch(30.64, 54.80, 324.95°)
OKLab	oklab(42.14% 0.1216 -0.0875)
OKLCH	oklch(42.14% 0.15 324.3)
XYZ	xyz(11.3083, 6.5017, 19.0679)
Luminance	0.0650 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73277A #2E7A27

analogous

#4A277A #73277A #7A2758

triadic

#73277A #7A7327 #277A73

tetradic

#73277A #7A4A27 #2E7A27 #27587A

square

#73277A #7A4A27 #2E7A27 #27587A

split-complementary

#73277A #587A27 #277A4A

monochromatic

#1C091D #47184C #73277A #9F36A8 #BE53C8

Accessibility & contrast

On white

9.13

#73277A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.30

#73277A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73277A

9.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73277A	#FFFFFF	#000000	##FFFFFF
##73277A	1.00	9.13	2.30	9.13
#FFFFFF	9.13	1.00	21.00	1.00
#000000	2.30	21.00	1.00	21.00
##FFFFFF	9.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#15427C

Deuteranopia (green-blind)

#354B78

Tritanopia (blue-blind)

#75344D

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #73277a;
/* rgb */ color: rgb(115, 39, 122);
/* oklch */ color: oklch(42.1% 0.150 324.3);

Tailwind

colors: {
  custom: {
    50: '#9e68a1',
    500: '#73277a',
    950: '#000000',
  },
}

SCSS

$custom: #73277a;
$custom-light: #9e68a1;
$custom-dark: #000000;

JSON

{
  "hex": "#73277a",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 122
  },
  "hsl": {
    "h": 294.94,
    "s": 51.553,
    "l": 31.569
  },
  "oklch": {
    "l": 0.42141,
    "c": 0.14978,
    "h": 324.3
  },
  "luminance": 0.06501
}

Semantic roles & 50–950 ramp

primary

#73277A

secondary

#58AC51

accent

#DB4D59

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060F

muted

#7F7A7E

Preview Lab

Preview with #73277A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →