#732776#732776

#732776 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 41.9% C 0.146 H 326.2°. Best body text is #FFFFFF at 9.21:1 contrast (WCAG AA passes).

Color values

HEX	#732776
RGB	rgb(115, 39, 118)
HSL	hsl(298, 50%, 31%)
HSV	hsv(298, 67%, 46%)
CMYK	cmyk(2.5%, 66.9%, 0%, 53.7%)
CIE-LAB	lab(30.41, 44.10, -29.32)
CIE-LCH	lch(30.41, 52.95, 326.38°)
OKLab	oklab(41.9% 0.1215 -0.0812)
OKLCH	oklch(41.9% 0.146 326.2)
XYZ	xyz(11.0656, 6.4046, 17.7894)
Luminance	0.0640 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732776 #2A7627

analogous

#4B2776 #732776 #762751

triadic

#732776 #767327 #277673

tetradic

#732776 #764B27 #2A7627 #275176

square

#732776 #764B27 #2A7627 #275176

split-complementary

#732776 #517627 #27764B

monochromatic

#19091A #461848 #732776 #A036A4 #C152C6

Accessibility & contrast

On white

9.21

#732776 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#732776 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732776

9.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732776	#FFFFFF	#000000	##FFFFFF
##732776	1.00	9.21	2.28	9.21
#FFFFFF	9.21	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A4178

Deuteranopia (green-blind)

#384B74

Tritanopia (blue-blind)

#76324B

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #732776;
/* rgb */ color: rgb(115, 39, 118);
/* oklch */ color: oklch(41.9% 0.146 326.2);

Tailwind

colors: {
  custom: {
    50: '#9e679e',
    500: '#732776',
    950: '#000000',
  },
}

SCSS

$custom: #732776;
$custom-light: #9e679e;
$custom-dark: #000000;

JSON

{
  "hex": "#732776",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 118
  },
  "hsl": {
    "h": 297.722,
    "s": 50.318,
    "l": 30.784
  },
  "oklch": {
    "l": 0.41897,
    "c": 0.1461,
    "h": 326.2
  },
  "luminance": 0.06404
}

Semantic roles & 50–950 ramp

primary

#732776

secondary

#54A851

accent

#DA4E53

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732776

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →