#73274E#73274E

#73274E is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.9% C 0.115 H 351.8°. Best body text is #FFFFFF at 9.86:1 contrast (WCAG AA passes).

Color values

HEX	#73274E
RGB	rgb(115, 39, 78)
HSL	hsl(329, 49%, 30%)
HSV	hsv(329, 66%, 45%)
CMYK	cmyk(0%, 66.1%, 32.2%, 54.9%)
CIE-LAB	lab(28.50, 37.51, -6.38)
CIE-LCH	lch(28.50, 38.05, 350.35°)
OKLab	oklab(39.88% 0.1142 -0.0165)
OKLCH	oklch(39.88% 0.115 351.8)
XYZ	xyz(9.1713, 5.6469, 7.8132)
Luminance	0.0565 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73274E #27734C

analogous

#722773 #73274E #732728

triadic

#73274E #4E7327 #274E73

tetradic

#73274E #737227 #27734C #272873

square

#73274E #737227 #27734C #272873

split-complementary

#73274E #287327 #277372

monochromatic

#180810 #45182F #73274E #A1366D #C4518C

Accessibility & contrast

On white

9.86

#73274E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#73274E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73274E

9.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73274E	#FFFFFF	#000000	##FFFFFF
##73274E	1.00	9.86	2.13	9.86
#FFFFFF	9.86	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#323B4F

Deuteranopia (green-blind)

#47484C

Tritanopia (blue-blind)

#7C2337

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #73274e;
/* rgb */ color: rgb(115, 39, 78);
/* oklch */ color: oklch(39.9% 0.115 351.8);

Tailwind

colors: {
  custom: {
    50: '#9e667f',
    500: '#73274e',
    950: '#000000',
  },
}

SCSS

$custom: #73274e;
$custom-light: #9e667f;
$custom-dark: #000000;

JSON

{
  "hex": "#73274e",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 78
  },
  "hsl": {
    "h": 329.211,
    "s": 49.351,
    "l": 30.196
  },
  "oklch": {
    "l": 0.3988,
    "c": 0.11535,
    "h": 351.8
  },
  "luminance": 0.05646
}

Semantic roles & 50–950 ramp

primary

#73274E

secondary

#50A57A

accent

#D9924F

background

#FAF6F7

surface

#F3EBEE

border

#CDC6C9

text

#0F060A

muted

#7F7A7C

Preview Lab

Preview with #73274E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →