#73272F#73272F

#73272F is a dark, moderate red. Relative luminance 0.053; OKLCH L 38.9% C 0.107 H 17.4°. Best body text is #FFFFFF at 10.19:1 contrast (WCAG AA passes).

Color values

HEX	#73272F
RGB	rgb(115, 39, 47)
HSL	hsl(354, 49%, 30%)
HSV	hsv(354, 66%, 45%)
CMYK	cmyk(0%, 66.1%, 59.1%, 54.9%)
CIE-LAB	lab(27.58, 34.07, 12.94)
CIE-LCH	lch(27.58, 36.45, 20.80°)
OKLab	oklab(38.89% 0.102 0.032)
OKLCH	oklch(38.89% 0.107 17.4)
XYZ	xyz(8.3096, 5.3022, 3.2746)
Luminance	0.0530 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73272F #27736B

analogous

#732755 #73272F #734527

triadic

#73272F #2F7327 #272F73

tetradic

#73272F #557327 #27736B #452773

square

#73272F #557327 #27736B #452773

split-complementary

#73272F #277345 #275573

monochromatic

#18080A #45181C #73272F #A13642 #C4515D

Accessibility & contrast

On white

10.19

#73272F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.06

#73272F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73272F

10.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73272F	#FFFFFF	#000000	##FFFFFF
##73272F	1.00	10.19	2.06	10.19
#FFFFFF	10.19	1.00	21.00	1.00
#000000	2.06	21.00	1.00	21.00
##FFFFFF	10.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A372F

Deuteranopia (green-blind)

#4D472D

Tritanopia (blue-blind)

#7E192A

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73272f;
/* rgb */ color: rgb(115, 39, 47);
/* oklch */ color: oklch(38.9% 0.107 17.4);

Tailwind

colors: {
  custom: {
    50: '#a06567',
    500: '#73272f',
    950: '#000000',
  },
}

SCSS

$custom: #73272f;
$custom-light: #a06567;
$custom-dark: #000000;

JSON

{
  "hex": "#73272f",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 47
  },
  "hsl": {
    "h": 353.684,
    "s": 49.351,
    "l": 30.196
  },
  "oklch": {
    "l": 0.38889,
    "c": 0.10691,
    "h": 17.4
  },
  "luminance": 0.05301
}

Semantic roles & 50–950 ramp

primary

#73272F

secondary

#50A59C

accent

#D9CA4F

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#0F0606

muted

#7F7A7A

Preview Lab

Preview with #73272F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →