#7326B4#7326B4

#7326B4 is a mid, highly saturated violet. Relative luminance 0.083; OKLCH L 46.3% C 0.207 H 303.6°. Best body text is #FFFFFF at 7.88:1 contrast (WCAG AA passes).

Color values

HEX#7326B4
RGBrgb(115, 38, 180)
HSLhsl(273, 65%, 43%)
HSVhsv(273, 79%, 71%)
CMYKcmyk(36.1%, 78.9%, 0%, 29.4%)
CIE-LABlab(34.65, 57.74, -60.46)
CIE-LCHlch(34.65, 83.60, 313.68°)
OKLaboklab(46.3% 0.1144 -0.1724)
OKLCHoklch(46.3% 0.207 303.6)
XYZxyz(15.9996, 8.3264, 43.9354)
Luminance0.0833 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7326B4 #67B426
analogous
#2C26B4 #7326B4 #B426AE
triadic
#7326B4 #B47326 #26B473
tetradic
#7326B4 #B42C26 #67B426 #26AEB4
square
#7326B4 #B42C26 #67B426 #26AEB4
split-complementary
#7326B4 #AEB426 #26B42C
monochromatic
#32114F #531B81 #7326B4 #9240D7 #AF73E1

Accessibility & contrast

On white

7.88
#7326B4 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.67
#7326B4 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7326B4
7.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7326B4#FFFFFF#000000##FFFFFF
##7326B41.007.882.677.88
#FFFFFF7.881.0021.001.00
#0000002.6721.001.0021.00
##FFFFFF7.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0050B8
Deuteranopia (green-blind)
#0051B1
Tritanopia (blue-blind)
#664C6D
Achromatopsia (no color)
#515151

Design tokens & code

CSS
--color: #7326b4;
/* rgb */ color: rgb(115, 38, 180);
/* oklch */ color: oklch(46.3% 0.207 303.6);
Tailwind
colors: {
  custom: {
    50: '#a16acb',
    500: '#7326b4',
    950: '#000000',
  },
}
SCSS
$custom: #7326b4;
$custom-light: #a16acb;
$custom-dark: #000000;
JSON
{
  "hex": "#7326b4",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 180
  },
  "hsl": {
    "h": 272.535,
    "s": 65.138,
    "l": 42.745
  },
  "oklch": {
    "l": 0.46296,
    "c": 0.20695,
    "h": 303.6
  },
  "luminance": 0.08326
}

Semantic roles & 50–950 ramp

primary
#7326B4
secondary
#97C96D
accent
#E8408D
background
#FAF6FC
surface
#F4EBF9
border
#CEC6D2
text
#100713
muted
#7F7A82

Preview Lab

Preview with #7326B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7326B4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva