#7326A0#7326A0
#7326A0 is a dark, vivid violet. Relative luminance 0.076; OKLCH L 44.7% C 0.187 H 309.4°. Best body text is #FFFFFF at 8.35:1 contrast (WCAG AA passes).
Color values
| HEX | #7326A0 |
|---|---|
| RGB | rgb(115, 38, 160) |
| HSL | hsl(278, 62%, 39%) |
| HSV | hsv(278, 76%, 63%) |
| CMYK | cmyk(28.1%, 76.3%, 0%, 37.3%) |
| CIE-LAB | lab(33.07, 53.22, -51.04) |
| CIE-LCH | lch(33.07, 73.74, 316.20°) |
| OKLab | oklab(44.69% 0.1191 -0.1448) |
| OKLCH | oklch(44.69% 0.187 309.4) |
| XYZ | xyz(14.1072, 7.5694, 33.9688) |
| Luminance | 0.0757 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.50
Rebeccapurple
#663399
ΔE00 3.36
Darkmagenta
#8B008B
ΔE00 7.10
Purple
#800080
ΔE00 7.56
Purple Blue
#5D21D0
ΔE00 8.09
Darkviolet
#9400D3
ΔE00 8.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7326A0 #53A026
analogous
#3626A0 #7326A0 #A02690
triadic
#7326A0 #A07326 #26A073
tetradic
#7326A0 #A03626 #53A026 #2690A0
square
#7326A0 #A03626 #53A026 #2690A0
split-complementary
#7326A0 #90A026 #26A036
monochromatic
#2C0F3D #4F1A6F #7326A0 #9634CF #B066DB
Accessibility & contrast
On white
8.35
#7326A0 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.51
#7326A0 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7326A0
8.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7326A0 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7326A0 | 1.00 | 8.35 | 2.51 | 8.35 |
| #FFFFFF | 8.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.51 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004BA3
Deuteranopia (green-blind)
#004F9D
Tritanopia (blue-blind)
#6C4362
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #7326a0; /* rgb */ color: rgb(115, 38, 160); /* oklch */ color: oklch(44.7% 0.187 309.4);
Tailwind
colors: {
custom: {
50: '#a069bd',
500: '#7326a0',
950: '#000000',
},
}SCSS
$custom: #7326a0; $custom-light: #a069bd; $custom-dark: #000000;
JSON
{
"hex": "#7326a0",
"rgb": {
"r": 115,
"g": 38,
"b": 160
},
"hsl": {
"h": 277.869,
"s": 61.616,
"l": 38.824
},
"oklch": {
"l": 0.4469,
"c": 0.18744,
"h": 309.4
},
"luminance": 0.07569
}Semantic roles & 50–950 ramp
primary
#7326A0
secondary
#84C061
accent
#E5437F
background
#FAF6FB
surface
#F4EBF7
border
#CEC6D0
text
#0F0712
muted
#7F7A81