#73269C#73269C
#73269C is a dark, vivid violet. Relative luminance 0.074; OKLCH L 44.4% C 0.184 H 310.7°. Best body text is #FFFFFF at 8.45:1 contrast (WCAG AA passes).
Color values
| HEX | #73269C |
|---|---|
| RGB | rgb(115, 38, 156) |
| HSL | hsl(279, 61%, 38%) |
| HSV | hsv(279, 76%, 61%) |
| CMYK | cmyk(26.3%, 75.6%, 0%, 38.8%) |
| CIE-LAB | lab(32.77, 52.34, -49.10) |
| CIE-LCH | lch(32.77, 71.77, 316.83°) |
| OKLab | oklab(44.38% 0.1198 -0.1391) |
| OKLCH | oklch(44.38% 0.184 310.7) |
| XYZ | xyz(13.7629, 7.4317, 32.1555) |
| Luminance | 0.0743 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.21
Rebeccapurple
#663399
ΔE00 3.38
Darkmagenta
#8B008B
ΔE00 6.65
Purple
#800080
ΔE00 7.00
Darkish Purple
#751973
ΔE00 8.11
Darkviolet
#9400D3
ΔE00 8.61
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73269C #4F9C26
analogous
#38269C #73269C #9C268A
triadic
#73269C #9C7326 #269C73
tetradic
#73269C #9C3826 #4F9C26 #268A9C
square
#73269C #9C3826 #4F9C26 #268A9C
split-complementary
#73269C #8A9C26 #269C38
monochromatic
#2A0E3A #4F1A6B #73269C #9732CD #B063D9
Accessibility & contrast
On white
8.45
#73269C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.49
#73269C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73269C
8.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73269C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73269C | 1.00 | 8.45 | 2.49 | 8.45 |
| #FFFFFF | 8.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.49 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004A9F
Deuteranopia (green-blind)
#0D4E9A
Tritanopia (blue-blind)
#6D425F
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #73269c; /* rgb */ color: rgb(115, 38, 156); /* oklch */ color: oklch(44.4% 0.184 310.7);
Tailwind
colors: {
custom: {
50: '#a069ba',
500: '#73269c',
950: '#000000',
},
}SCSS
$custom: #73269c; $custom-light: #a069ba; $custom-dark: #000000;
JSON
{
"hex": "#73269c",
"rgb": {
"r": 115,
"g": 38,
"b": 156
},
"hsl": {
"h": 279.153,
"s": 60.825,
"l": 38.039
},
"oklch": {
"l": 0.44384,
"c": 0.18356,
"h": 310.7
},
"luminance": 0.07431
}Semantic roles & 50–950 ramp
primary
#73269C
secondary
#80BF5F
accent
#E4447B
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0712
muted
#7F7A81