#732699#732699

#732699 is a dark, vivid purple. Relative luminance 0.073; OKLCH L 44.2% C 0.181 H 311.8°. Best body text is #FFFFFF at 8.52:1 contrast (WCAG AA passes).

Color values

HEX	#732699
RGB	rgb(115, 38, 153)
HSL	hsl(280, 60%, 37%)
HSV	hsv(280, 75%, 60%)
CMYK	cmyk(24.8%, 75.2%, 0%, 40%)
CIE-LAB	lab(32.55, 51.69, -47.63)
CIE-LCH	lch(32.55, 70.29, 317.34°)
OKLab	oklab(44.16% 0.1203 -0.1347)
OKLCH	oklch(44.16% 0.181 311.8)
XYZ	xyz(13.5120, 7.3313, 30.8341)
Luminance	0.0733 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732699 #4C9926

analogous

#3A2699 #732699 #992685

triadic

#732699 #997326 #269973

tetradic

#732699 #993A26 #4C9926 #268599

square

#732699 #993A26 #4C9926 #268599

split-complementary

#732699 #859926 #26993A

monochromatic

#290E37 #4E1A68 #732699 #9832CA #B162D8

Accessibility & contrast

On white

8.52

#732699 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#732699 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732699

8.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732699	#FFFFFF	#000000	##FFFFFF
##732699	1.00	8.52	2.47	8.52
#FFFFFF	8.52	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00499C

Deuteranopia (green-blind)

#144E97

Tritanopia (blue-blind)

#6E405E

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #732699;
/* rgb */ color: rgb(115, 38, 153);
/* oklch */ color: oklch(44.2% 0.181 311.8);

Tailwind

colors: {
  custom: {
    50: '#9f68b8',
    500: '#732699',
    950: '#000000',
  },
}

SCSS

$custom: #732699;
$custom-light: #9f68b8;
$custom-dark: #000000;

JSON

{
  "hex": "#732699",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 153
  },
  "hsl": {
    "h": 280.174,
    "s": 60.209,
    "l": 37.451
  },
  "oklch": {
    "l": 0.44158,
    "c": 0.18064,
    "h": 311.8
  },
  "luminance": 0.07331
}

Semantic roles & 50–950 ramp

primary

#732699

secondary

#7DBD5E

accent

#E34479

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #732699

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →