#732694#732694

#732694 is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.8% C 0.176 H 313.5°. Best body text is #FFFFFF at 8.63:1 contrast (WCAG AA passes).

Color values

HEX	#732694
RGB	rgb(115, 38, 148)
HSL	hsl(282, 59%, 36%)
HSV	hsv(282, 74%, 58%)
CMYK	cmyk(22.3%, 74.3%, 0%, 42%)
CIE-LAB	lab(32.19, 50.61, -45.16)
CIE-LCH	lch(32.19, 67.83, 318.26°)
OKLab	oklab(43.79% 0.1211 -0.1275)
OKLCH	oklch(43.79% 0.176 313.5)
XYZ	xyz(13.1077, 7.1696, 28.7046)
Luminance	0.0717 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732694 #479426

analogous

#3C2694 #732694 #94267E

triadic

#732694 #947326 #269473

tetradic

#732694 #943C26 #479426 #267E94

square

#732694 #943C26 #479426 #267E94

split-complementary

#732694 #7E9426 #26943C

monochromatic

#270D33 #4D1963 #732694 #9933C5 #B25FD6

Accessibility & contrast

On white

8.63

#732694 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#732694 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732694

8.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732694	#FFFFFF	#000000	##FFFFFF
##732694	1.00	8.63	2.43	8.63
#FFFFFF	8.63	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004897

Deuteranopia (green-blind)

#1D4D92

Tritanopia (blue-blind)

#703E5B

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #732694;
/* rgb */ color: rgb(115, 38, 148);
/* oklch */ color: oklch(43.8% 0.176 313.5);

Tailwind

colors: {
  custom: {
    50: '#9f68b4',
    500: '#732694',
    950: '#000000',
  },
}

SCSS

$custom: #732694;
$custom-light: #9f68b4;
$custom-dark: #000000;

JSON

{
  "hex": "#732694",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 148
  },
  "hsl": {
    "h": 282,
    "s": 59.14,
    "l": 36.471
  },
  "oklch": {
    "l": 0.4379,
    "c": 0.1758,
    "h": 313.5
  },
  "luminance": 0.07169
}

Semantic roles & 50–950 ramp

primary

#732694

secondary

#78BB5B

accent

#E24575

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #732694

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →