#73268C#73268C

#73268C is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.2% C 0.168 H 316.5°. Best body text is #FFFFFF at 8.81:1 contrast (WCAG AA passes).

Color values

HEX	#73268C
RGB	rgb(115, 38, 140)
HSL	hsl(285, 57%, 35%)
HSV	hsv(285, 73%, 55%)
CMYK	cmyk(17.9%, 72.9%, 0%, 45.1%)
CIE-LAB	lab(31.64, 48.92, -41.12)
CIE-LCH	lch(31.64, 63.91, 319.95°)
OKLab	oklab(43.22% 0.122 -0.1156)
OKLCH	oklch(43.22% 0.168 316.5)
XYZ	xyz(12.4963, 6.9250, 25.4843)
Luminance	0.0693 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73268C #3F8C26

analogous

#40268C #73268C #8C2672

triadic

#73268C #8C7326 #268C73

tetradic

#73268C #8C4026 #3F8C26 #26728C

square

#73268C #8C4026 #3F8C26 #26728C

split-complementary

#73268C #728C26 #268C40

monochromatic

#240C2C #4B195C #73268C #9B33BC #B55AD2

Accessibility & contrast

On white

8.81

#73268C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#73268C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73268C

8.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73268C	#FFFFFF	#000000	##FFFFFF
##73268C	1.00	8.81	2.39	8.81
#FFFFFF	8.81	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00468F

Deuteranopia (green-blind)

#274D8A

Tritanopia (blue-blind)

#723B56

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #73268c;
/* rgb */ color: rgb(115, 38, 140);
/* oklch */ color: oklch(43.2% 0.168 316.5);

Tailwind

colors: {
  custom: {
    50: '#9f68ae',
    500: '#73268c',
    950: '#000000',
  },
}

SCSS

$custom: #73268c;
$custom-light: #9f68ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73268c",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 140
  },
  "hsl": {
    "h": 285.294,
    "s": 57.303,
    "l": 34.902
  },
  "oklch": {
    "l": 0.43219,
    "c": 0.1681,
    "h": 316.5
  },
  "luminance": 0.06925
}

Semantic roles & 50–950 ramp

primary

#73268C

secondary

#6EB757

accent

#E1476D

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73268C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →