#73267A#73267A

#73267A is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.0% C 0.151 H 324.3°. Best body text is #FFFFFF at 9.18:1 contrast (WCAG AA passes).

Color values

HEX	#73267A
RGB	rgb(115, 38, 122)
HSL	hsl(295, 53%, 31%)
HSV	hsv(295, 69%, 48%)
CMYK	cmyk(5.7%, 68.9%, 0%, 52.2%)
CIE-LAB	lab(30.49, 45.30, -31.72)
CIE-LCH	lch(30.49, 55.30, 325.00°)
OKLab	oklab(42.03% 0.1228 -0.0882)
OKLCH	oklch(42.03% 0.151 324.3)
XYZ	xyz(11.2759, 6.4369, 19.0571)
Luminance	0.0644 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73267A #2D7A26

analogous

#49267A #73267A #7A2657

triadic

#73267A #7A7326 #267A73

tetradic

#73267A #7A4926 #2D7A26 #26577A

square

#73267A #7A4926 #2D7A26 #26577A

split-complementary

#73267A #577A26 #267A49

monochromatic

#1B091D #47174B #73267A #9F35A9 #BF51C9

Accessibility & contrast

On white

9.18

#73267A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#73267A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73267A

9.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73267A	#FFFFFF	#000000	##FFFFFF
##73267A	1.00	9.18	2.29	9.18
#FFFFFF	9.18	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#13427C

Deuteranopia (green-blind)

#354B78

Tritanopia (blue-blind)

#75334D

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #73267a;
/* rgb */ color: rgb(115, 38, 122);
/* oklch */ color: oklch(42.0% 0.151 324.3);

Tailwind

colors: {
  custom: {
    50: '#9e67a1',
    500: '#73267a',
    950: '#000000',
  },
}

SCSS

$custom: #73267a;
$custom-light: #9e67a1;
$custom-dark: #000000;

JSON

{
  "hex": "#73267a",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 122
  },
  "hsl": {
    "h": 295,
    "s": 52.5,
    "l": 31.373
  },
  "oklch": {
    "l": 0.42029,
    "c": 0.15116,
    "h": 324.3
  },
  "luminance": 0.06436
}

Semantic roles & 50–950 ramp

primary

#73267A

secondary

#57AC50

accent

#DC4C58

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060F

muted

#7F7A7E

Preview Lab

Preview with #73267A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →