#73266C#73266C

#73266C is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.2% C 0.139 H 331.6°. Best body text is #FFFFFF at 9.45:1 contrast (WCAG AA passes).

Color values

HEX	#73266C
RGB	rgb(115, 38, 108)
HSL	hsl(305, 50%, 30%)
HSV	hsv(305, 67%, 45%)
CMYK	cmyk(0%, 67%, 6.1%, 54.9%)
CIE-LAB	lab(29.70, 42.70, -24.07)
CIE-LCH	lch(29.70, 49.02, 330.59°)
OKLab	oklab(41.2% 0.122 -0.066)
OKLCH	oklch(41.2% 0.139 331.6)
XYZ	xyz(10.4701, 6.1146, 14.8132)
Luminance	0.0611 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73266C #26732D

analogous

#542673 #73266C #732645

triadic

#73266C #6C7326 #266C73

tetradic

#73266C #735426 #26732D #264573

square

#73266C #735426 #26732D #264573

split-complementary

#73266C #457326 #267354

monochromatic

#170816 #451741 #73266C #A13597 #C54FBA

Accessibility & contrast

On white

9.45

#73266C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#73266C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73266C

9.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73266C	#FFFFFF	#000000	##FFFFFF
##73266C	1.00	9.45	2.22	9.45
#FFFFFF	9.45	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#223F6E

Deuteranopia (green-blind)

#3C4A6A

Tritanopia (blue-blind)

#782D45

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #73266c;
/* rgb */ color: rgb(115, 38, 108);
/* oklch */ color: oklch(41.2% 0.139 331.6);

Tailwind

colors: {
  custom: {
    50: '#9e6796',
    500: '#73266c',
    950: '#000000',
  },
}

SCSS

$custom: #73266c;
$custom-light: #9e6796;
$custom-dark: #000000;

JSON

{
  "hex": "#73266c",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 108
  },
  "hsl": {
    "h": 305.455,
    "s": 50.327,
    "l": 30
  },
  "oklch": {
    "l": 0.41202,
    "c": 0.1387,
    "h": 331.6
  },
  "luminance": 0.06114
}

Semantic roles & 50–950 ramp

primary

#73266C

secondary

#4FA657

accent

#DA5B4E

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #73266C

Body copy rendered with the generated semantic roles for this colour.

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