#73266A#73266A

#73266A is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.1% C 0.137 H 332.7°. Best body text is #FFFFFF at 9.48:1 contrast (WCAG AA passes).

Color values

HEX#73266A
RGBrgb(115, 38, 106)
HSLhsl(307, 50%, 30%)
HSVhsv(307, 67%, 45%)
CMYKcmyk(0%, 67%, 7.8%, 54.9%)
CIE-LABlab(29.59, 42.35, -22.95)
CIE-LCHlch(29.59, 48.17, 331.54°)
OKLaboklab(41.09% 0.1217 -0.0628)
OKLCHoklch(41.09% 0.137 332.7)
XYZxyz(10.3649, 6.0725, 14.2591)
Luminance0.0607 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73266A #26732F
analogous
#562673 #73266A #732643
triadic
#73266A #6A7326 #266A73
tetradic
#73266A #735626 #26732F #264373
square
#73266A #735626 #26732F #264373
split-complementary
#73266A #437326 #267356
monochromatic
#170815 #451740 #73266A #A13594 #C54FB7

Accessibility & contrast

On white

9.48
#73266A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.21
#73266A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73266A
9.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73266A#FFFFFF#000000##FFFFFF
##73266A1.009.482.219.48
#FFFFFF9.481.0021.001.00
#0000002.2121.001.0021.00
##FFFFFF9.481.0021.001.00

Color blindness preview

Protanopia (red-blind)
#233F6C
Deuteranopia (green-blind)
#3D4A68
Tritanopia (blue-blind)
#782D44
Achromatopsia (no color)
#464646

Design tokens & code

CSS
--color: #73266a;
/* rgb */ color: rgb(115, 38, 106);
/* oklch */ color: oklch(41.1% 0.137 332.7);
Tailwind
colors: {
  custom: {
    50: '#9e6795',
    500: '#73266a',
    950: '#000000',
  },
}
SCSS
$custom: #73266a;
$custom-light: #9e6795;
$custom-dark: #000000;
JSON
{
  "hex": "#73266a",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 106
  },
  "hsl": {
    "h": 307.013,
    "s": 50.327,
    "l": 30
  },
  "oklch": {
    "l": 0.41091,
    "c": 0.137,
    "h": 332.7
  },
  "luminance": 0.06072
}

Semantic roles & 50–950 ramp

primary
#73266A
secondary
#4FA659
accent
#DA5E4E
background
#FAF6F9
surface
#F3EBF1
border
#CDC6CB
text
#0F060D
muted
#7F7A7E

Preview Lab

Preview with #73266A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73266A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva