#73266A#73266A
#73266A is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.1% C 0.137 H 332.7°. Best body text is #FFFFFF at 9.48:1 contrast (WCAG AA passes).
Color values
| HEX | #73266A |
|---|---|
| RGB | rgb(115, 38, 106) |
| HSL | hsl(307, 50%, 30%) |
| HSV | hsv(307, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 7.8%, 54.9%) |
| CIE-LAB | lab(29.59, 42.35, -22.95) |
| CIE-LCH | lch(29.59, 48.17, 331.54°) |
| OKLab | oklab(41.09% 0.1217 -0.0628) |
| OKLCH | oklch(41.09% 0.137 332.7) |
| XYZ | xyz(10.3649, 6.0725, 14.2591) |
| Luminance | 0.0607 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Darkish Purple
#751973
ΔE00 3.25
Grape
#6C3461
ΔE00 4.69
Rich Purple
#720058
ΔE00 5.32
Purple
#800080
ΔE00 6.03
Grape Purple
#5D1451
ΔE00 6.09
Velvet
#750851
ΔE00 6.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73266A #26732F
analogous
#562673 #73266A #732643
triadic
#73266A #6A7326 #266A73
tetradic
#73266A #735626 #26732F #264373
square
#73266A #735626 #26732F #264373
split-complementary
#73266A #437326 #267356
monochromatic
#170815 #451740 #73266A #A13594 #C54FB7
Accessibility & contrast
On white
9.48
#73266A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.21
#73266A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73266A
9.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73266A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73266A | 1.00 | 9.48 | 2.21 | 9.48 |
| #FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#233F6C
Deuteranopia (green-blind)
#3D4A68
Tritanopia (blue-blind)
#782D44
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #73266a; /* rgb */ color: rgb(115, 38, 106); /* oklch */ color: oklch(41.1% 0.137 332.7);
Tailwind
colors: {
custom: {
50: '#9e6795',
500: '#73266a',
950: '#000000',
},
}SCSS
$custom: #73266a; $custom-light: #9e6795; $custom-dark: #000000;
JSON
{
"hex": "#73266a",
"rgb": {
"r": 115,
"g": 38,
"b": 106
},
"hsl": {
"h": 307.013,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.41091,
"c": 0.137,
"h": 332.7
},
"luminance": 0.06072
}Semantic roles & 50–950 ramp
primary
#73266A
secondary
#4FA659
accent
#DA5E4E
background
#FAF6F9
surface
#F3EBF1
border
#CDC6CB
text
#0F060D
muted
#7F7A7E