#73264D#73264D

#73264D is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.7% C 0.116 H 352.3°. Best body text is #FFFFFF at 9.94:1 contrast (WCAG AA passes).

Color values

HEX	#73264D
RGB	rgb(115, 38, 77)
HSL	hsl(330, 50%, 30%)
HSV	hsv(330, 67%, 45%)
CMYK	cmyk(0%, 67%, 33%, 54.9%)
CIE-LAB	lab(28.30, 37.84, -6.03)
CIE-LCH	lch(28.30, 38.32, 350.94°)
OKLab	oklab(39.71% 0.1153 -0.0155)
OKLCH	oklch(39.71% 0.116 352.3)
XYZ	xyz(9.1034, 5.5679, 7.6150)
Luminance	0.0557 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73264D #26734C

analogous

#722673 #73264D #732627

triadic

#73264D #4D7326 #264D73

tetradic

#73264D #737226 #26734C #262773

square

#73264D #737226 #26734C #262773

split-complementary

#73264D #277326 #267372

monochromatic

#17080F #45172E #73264D #A1356C #C54F8A

Accessibility & contrast

On white

9.94

#73264D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#73264D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73264D

9.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73264D	#FFFFFF	#000000	##FFFFFF
##73264D	1.00	9.94	2.11	9.94
#FFFFFF	9.94	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#323A4E

Deuteranopia (green-blind)

#47484B

Tritanopia (blue-blind)

#7C2136

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #73264d;
/* rgb */ color: rgb(115, 38, 77);
/* oklch */ color: oklch(39.7% 0.116 352.3);

Tailwind

colors: {
  custom: {
    50: '#9e667e',
    500: '#73264d',
    950: '#000000',
  },
}

SCSS

$custom: #73264d;
$custom-light: #9e667e;
$custom-dark: #000000;

JSON

{
  "hex": "#73264d",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 77
  },
  "hsl": {
    "h": 329.61,
    "s": 50.327,
    "l": 30
  },
  "oklch": {
    "l": 0.39714,
    "c": 0.11634,
    "h": 352.3
  },
  "luminance": 0.05567
}

Semantic roles & 50–950 ramp

primary

#73264D

secondary

#4FA67A

accent

#DA934E

background

#FAF6F7

surface

#F3EBEE

border

#CDC6C9

text

#0F060A

muted

#7F7A7C

Preview Lab

Preview with #73264D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →