#73263C#73263C
#73263C is a dark, moderate pink. Relative luminance 0.054; OKLCH L 39.1% C 0.110 H 6.2°. Best body text is #FFFFFF at 10.14:1 contrast (WCAG AA passes).
Color values
| HEX | #73263C |
|---|---|
| RGB | rgb(115, 38, 60) |
| HSL | hsl(343, 50%, 30%) |
| HSV | hsv(343, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 47.8%, 54.9%) |
| CIE-LAB | lab(27.73, 35.79, 4.47) |
| CIE-LCH | lch(27.73, 36.07, 7.12°) |
| OKLab | oklab(39.11% 0.1091 0.0118) |
| OKLCH | oklch(39.11% 0.11 6.2) |
| XYZ | xyz(8.5796, 5.3584, 4.8565) |
| Luminance | 0.0536 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.47
Wine (survey)
#80013F
ΔE00 5.56
Merlot
#730039
ΔE00 5.66
Bordeaux
#7B002C
ΔE00 5.79
Red Purple
#820747
ΔE00 6.46
Red Wine
#8C0034
ΔE00 6.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73263C #26735D
analogous
#732663 #73263C #733626
triadic
#73263C #3C7326 #263C73
tetradic
#73263C #637326 #26735D #362673
square
#73263C #637326 #26735D #362673
split-complementary
#73263C #267336 #266373
monochromatic
#17080C #451724 #73263C #A13554 #C54F70
Accessibility & contrast
On white
10.14
#73263C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#73263C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73263C
10.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73263C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73263C | 1.00 | 10.14 | 2.07 | 10.14 |
| #FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#36383D
Deuteranopia (green-blind)
#4A473A
Tritanopia (blue-blind)
#7D1B2F
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73263c; /* rgb */ color: rgb(115, 38, 60); /* oklch */ color: oklch(39.1% 0.110 6.2);
Tailwind
colors: {
custom: {
50: '#9f6571',
500: '#73263c',
950: '#000000',
},
}SCSS
$custom: #73263c; $custom-light: #9f6571; $custom-dark: #000000;
JSON
{
"hex": "#73263c",
"rgb": {
"r": 115,
"g": 38,
"b": 60
},
"hsl": {
"h": 342.857,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.39112,
"c": 0.1097,
"h": 6.2
},
"luminance": 0.05357
}Semantic roles & 50–950 ramp
primary
#73263C
secondary
#4FA68D
accent
#DAB24E
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A