#73262F#73262F
#73262F is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.8% C 0.108 H 16.9°. Best body text is #FFFFFF at 10.26:1 contrast (WCAG AA passes).
Color values
| HEX | #73262F |
|---|---|
| RGB | rgb(115, 38, 47) |
| HSL | hsl(353, 50%, 30%) |
| HSV | hsv(353, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 59.1%, 54.9%) |
| CIE-LAB | lab(27.40, 34.55, 12.70) |
| CIE-LCH | lch(27.40, 36.81, 20.18°) |
| OKLab | oklab(38.76% 0.1035 0.0314) |
| OKLCH | oklch(38.76% 0.108 16.9) |
| XYZ | xyz(8.2772, 5.2374, 3.2638) |
| Luminance | 0.0524 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 2.53
Wine Red
#7B0323
ΔE00 4.95
Bordeaux
#7B002C
ΔE00 5.57
Burgundy
#800020
ΔE00 5.80
Claret
#680018
ΔE00 6.38
Maroon (survey)
#650021
ΔE00 6.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73262F #26736A
analogous
#732656 #73262F #734326
triadic
#73262F #2F7326 #262F73
tetradic
#73262F #567326 #26736A #432673
square
#73262F #567326 #26736A #432673
split-complementary
#73262F #267343 #265673
monochromatic
#170809 #45171C #73262F #A13542 #C54F5C
Accessibility & contrast
On white
10.26
#73262F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#73262F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73262F
10.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73262F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73262F | 1.00 | 10.26 | 2.05 | 10.26 |
| #FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39372F
Deuteranopia (green-blind)
#4C472D
Tritanopia (blue-blind)
#7E172A
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73262f; /* rgb */ color: rgb(115, 38, 47); /* oklch */ color: oklch(38.8% 0.108 16.9);
Tailwind
colors: {
custom: {
50: '#a06567',
500: '#73262f',
950: '#000000',
},
}SCSS
$custom: #73262f; $custom-light: #a06567; $custom-dark: #000000;
JSON
{
"hex": "#73262f",
"rgb": {
"r": 115,
"g": 38,
"b": 47
},
"hsl": {
"h": 352.987,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.38756,
"c": 0.10821,
"h": 16.9
},
"luminance": 0.05236
}Semantic roles & 50–950 ramp
primary
#73262F
secondary
#4FA69B
accent
#DAC94E
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#0F0606
muted
#7F7A7A