#73262E#73262E
#73262E is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.108 H 17.7°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).
Color values
| HEX | #73262E |
|---|---|
| RGB | rgb(115, 38, 46) |
| HSL | hsl(354, 50%, 30%) |
| HSV | hsv(354, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 60%, 54.9%) |
| CIE-LAB | lab(27.38, 34.47, 13.34) |
| CIE-LCH | lch(27.38, 36.96, 21.15°) |
| OKLab | oklab(38.73% 0.1031 0.0329) |
| OKLCH | oklch(38.73% 0.108 17.7) |
| XYZ | xyz(8.2572, 5.2294, 3.1588) |
| Luminance | 0.0523 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 2.75
Wine Red
#7B0323
ΔE00 4.89
Burgundy
#800020
ΔE00 5.64
Bordeaux
#7B002C
ΔE00 5.78
Claret
#680018
ΔE00 6.25
Maroon (survey)
#650021
ΔE00 6.61
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73262E #26736B
analogous
#732655 #73262E #734426
triadic
#73262E #2E7326 #262E73
tetradic
#73262E #557326 #26736B #442673
square
#73262E #557326 #26736B #442673
split-complementary
#73262E #267344 #265573
monochromatic
#170809 #45171C #73262E #A13540 #C54F5B
Accessibility & contrast
On white
10.27
#73262E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#73262E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73262E
10.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73262E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73262E | 1.00 | 10.27 | 2.05 | 10.27 |
| #FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39372E
Deuteranopia (green-blind)
#4D472C
Tritanopia (blue-blind)
#7E1729
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73262e; /* rgb */ color: rgb(115, 38, 46); /* oklch */ color: oklch(38.7% 0.108 17.7);
Tailwind
colors: {
custom: {
50: '#a06566',
500: '#73262e',
950: '#000000',
},
}SCSS
$custom: #73262e; $custom-light: #a06566; $custom-dark: #000000;
JSON
{
"hex": "#73262e",
"rgb": {
"r": 115,
"g": 38,
"b": 46
},
"hsl": {
"h": 353.766,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.38732,
"c": 0.10822,
"h": 17.7
},
"luminance": 0.05228
}Semantic roles & 50–950 ramp
primary
#73262E
secondary
#4FA69D
accent
#DACB4E
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100606
muted
#7F7A7A