#73262D#73262D

#73262D is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.108 H 18.5°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).

Color values

HEX	#73262D
RGB	rgb(115, 38, 45)
HSL	hsl(355, 50%, 30%)
HSV	hsv(355, 67%, 45%)
CMYK	cmyk(0%, 67%, 60.9%, 54.9%)
CIE-LAB	lab(27.36, 34.39, 13.97)
CIE-LCH	lch(27.36, 37.12, 22.11°)
OKLab	oklab(38.71% 0.1027 0.0343)
OKLCH	oklch(38.71% 0.108 18.5)
XYZ	xyz(8.2378, 5.2216, 3.0562)
Luminance	0.0522 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73262D #26736C

analogous

#732654 #73262D #734526

triadic

#73262D #2D7326 #262D73

tetradic

#73262D #547326 #26736C #452673

square

#73262D #547326 #26736C #452673

split-complementary

#73262D #267345 #265473

monochromatic

#170809 #45171B #73262D #A1353F #C54F59

Accessibility & contrast

On white

10.27

#73262D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#73262D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73262D

10.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73262D	#FFFFFF	#000000	##FFFFFF
##73262D	1.00	10.27	2.04	10.27
#FFFFFF	10.27	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#39362D

Deuteranopia (green-blind)

#4D472B

Tritanopia (blue-blind)

#7E1729

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73262d;
/* rgb */ color: rgb(115, 38, 45);
/* oklch */ color: oklch(38.7% 0.108 18.5);

Tailwind

colors: {
  custom: {
    50: '#a06565',
    500: '#73262d',
    950: '#000000',
  },
}

SCSS

$custom: #73262d;
$custom-light: #a06565;
$custom-dark: #000000;

JSON

{
  "hex": "#73262d",
  "rgb": {
    "r": 115,
    "g": 38,
    "b": 45
  },
  "hsl": {
    "h": 354.545,
    "s": 50.327,
    "l": 30
  },
  "oklch": {
    "l": 0.38709,
    "c": 0.10825,
    "h": 18.5
  },
  "luminance": 0.05221
}

Semantic roles & 50–950 ramp

primary

#73262D

secondary

#4FA69E

accent

#DACD4E

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100605

muted

#7F7A7A

Preview Lab

Preview with #73262D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →