#73262C#73262C
#73262C is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.108 H 19.2°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).
Color values
| HEX | #73262C |
|---|---|
| RGB | rgb(115, 38, 44) |
| HSL | hsl(355, 50%, 30%) |
| HSV | hsv(355, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 61.7%, 54.9%) |
| CIE-LAB | lab(27.34, 34.31, 14.61) |
| CIE-LCH | lch(27.34, 37.29, 23.06°) |
| OKLab | oklab(38.69% 0.1022 0.0357) |
| OKLCH | oklch(38.69% 0.108 19.2) |
| XYZ | xyz(8.2187, 5.2140, 2.9560) |
| Luminance | 0.0521 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 3.29
Wine Red
#7B0323
ΔE00 4.88
Burgundy
#800020
ΔE00 5.40
Claret
#680018
ΔE00 6.05
Bordeaux
#7B002C
ΔE00 6.26
Maroon (survey)
#650021
ΔE00 6.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73262C #26736D
analogous
#732652 #73262C #734726
triadic
#73262C #2C7326 #262C73
tetradic
#73262C #527326 #26736D #472673
square
#73262C #527326 #26736D #472673
split-complementary
#73262C #267347 #265273
monochromatic
#170809 #45171A #73262C #A1353E #C54F58
Accessibility & contrast
On white
10.28
#73262C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#73262C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73262C
10.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73262C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73262C | 1.00 | 10.28 | 2.04 | 10.28 |
| #FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39362C
Deuteranopia (green-blind)
#4D472A
Tritanopia (blue-blind)
#7E1729
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73262c; /* rgb */ color: rgb(115, 38, 44); /* oklch */ color: oklch(38.7% 0.108 19.2);
Tailwind
colors: {
custom: {
50: '#a06565',
500: '#73262c',
950: '#000000',
},
}SCSS
$custom: #73262c; $custom-light: #a06565; $custom-dark: #000000;
JSON
{
"hex": "#73262c",
"rgb": {
"r": 115,
"g": 38,
"b": 44
},
"hsl": {
"h": 355.325,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.38687,
"c": 0.10828,
"h": 19.2
},
"luminance": 0.05213
}Semantic roles & 50–950 ramp
primary
#73262C
secondary
#4FA69F
accent
#DACF4E
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100605
muted
#7F7A7A