#732573#732573

#732573 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.5% C 0.146 H 327.8°. Best body text is #FFFFFF at 9.37:1 contrast (WCAG AA passes).

Color values

HEX	#732573
RGB	rgb(115, 37, 115)
HSL	hsl(300, 51%, 30%)
HSV	hsv(300, 68%, 45%)
CMYK	cmyk(0%, 67.8%, 0%, 54.9%)
CIE-LAB	lab(29.93, 44.41, -28.18)
CIE-LCH	lch(29.93, 52.59, 327.60°)
OKLab	oklab(41.49% 0.1238 -0.0779)
OKLCH	oklch(41.49% 0.146 327.8)
XYZ	xyz(10.8262, 6.2065, 16.8441)
Luminance	0.0621 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732573 #257325

analogous

#4C2573 #732573 #73254C

triadic

#732573 #737325 #257373

tetradic

#732573 #734C25 #257325 #254C73

square

#732573 #734C25 #257325 #254C73

split-complementary

#732573 #4C7325 #25734C

monochromatic

#170717 #451645 #732573 #A134A1 #C64DC6

Accessibility & contrast

On white

9.37

#732573 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#732573 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732573

9.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732573	#FFFFFF	#000000	##FFFFFF
##732573	1.00	9.37	2.24	9.37
#FFFFFF	9.37	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A4075

Deuteranopia (green-blind)

#384A71

Tritanopia (blue-blind)

#773048

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #732573;
/* rgb */ color: rgb(115, 37, 115);
/* oklch */ color: oklch(41.5% 0.146 327.8);

Tailwind

colors: {
  custom: {
    50: '#9e669b',
    500: '#732573',
    950: '#000000',
  },
}

SCSS

$custom: #732573;
$custom-light: #9e669b;
$custom-dark: #000000;

JSON

{
  "hex": "#732573",
  "rgb": {
    "r": 115,
    "g": 37,
    "b": 115
  },
  "hsl": {
    "h": 300,
    "s": 51.316,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41492,
    "c": 0.14624,
    "h": 327.8
  },
  "luminance": 0.06206
}

Semantic roles & 50–950 ramp

primary

#732573

secondary

#4EA64E

accent

#DB4D4D

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732573

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →