#732572#732572

#732572 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.4% C 0.145 H 328.3°. Best body text is #FFFFFF at 9.39:1 contrast (WCAG AA passes).

Color values

HEX	#732572
RGB	rgb(115, 37, 114)
HSL	hsl(301, 51%, 30%)
HSV	hsv(301, 68%, 45%)
CMYK	cmyk(0%, 67.8%, 0.9%, 54.9%)
CIE-LAB	lab(29.87, 44.22, -27.63)
CIE-LCH	lch(29.87, 52.15, 328.00°)
OKLab	oklab(41.43% 0.1237 -0.0763)
OKLCH	oklch(41.43% 0.145 328.3)
XYZ	xyz(10.7689, 6.1836, 16.5427)
Luminance	0.0618 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732572 #257326

analogous

#4D2573 #732572 #73254B

triadic

#732572 #727325 #257273

tetradic

#732572 #734D25 #257326 #254B73

square

#732572 #734D25 #257326 #254B73

split-complementary

#732572 #4B7325 #25734D

monochromatic

#170717 #451644 #732572 #A134A0 #C64DC4

Accessibility & contrast

On white

9.39

#732572 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#732572 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732572

9.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732572	#FFFFFF	#000000	##FFFFFF
##732572	1.00	9.39	2.24	9.39
#FFFFFF	9.39	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B4074

Deuteranopia (green-blind)

#394A70

Tritanopia (blue-blind)

#772F48

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #732572;
/* rgb */ color: rgb(115, 37, 114);
/* oklch */ color: oklch(41.4% 0.145 328.3);

Tailwind

colors: {
  custom: {
    50: '#9e669b',
    500: '#732572',
    950: '#000000',
  },
}

SCSS

$custom: #732572;
$custom-light: #9e669b;
$custom-dark: #000000;

JSON

{
  "hex": "#732572",
  "rgb": {
    "r": 115,
    "g": 37,
    "b": 114
  },
  "hsl": {
    "h": 300.769,
    "s": 51.316,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41433,
    "c": 0.14535,
    "h": 328.3
  },
  "luminance": 0.06183
}

Semantic roles & 50–950 ramp

primary

#732572

secondary

#4EA64F

accent

#DB4F4D

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732572

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →