#7324BB#7324BB

#7324BB is a mid, highly saturated violet. Relative luminance 0.085; OKLCH L 46.7% C 0.216 H 301.9°. Best body text is #FFFFFF at 7.78:1 contrast (WCAG AA passes).

Color values

HEX	#7324BB
RGB	rgb(115, 36, 187)
HSL	hsl(271, 68%, 44%)
HSV	hsv(271, 81%, 73%)
CMYK	cmyk(38.5%, 80.7%, 0%, 26.7%)
CIE-LAB	lab(34.99, 60.08, -64.05)
CIE-LCH	lch(34.99, 87.82, 313.17°)
OKLab	oklab(46.71% 0.114 -0.183)
OKLCH	oklch(46.71% 0.216 301.9)
XYZ	xyz(16.6686, 8.4944, 47.7655)
Luminance	0.0849 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7324BB #6CBB24

analogous

#2824BB #7324BB #BB24B7

triadic

#7324BB #BB7324 #24BB73

tetradic

#7324BB #BB2824 #6CBB24 #24B7BB

square

#7324BB #BB2824 #6CBB24 #24B7BB

split-complementary

#7324BB #B7BB24 #24BB28

monochromatic

#341054 #531A88 #7324BB #9242DB #AF75E4

Accessibility & contrast

On white

7.78

#7324BB on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#7324BB on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7324BB

7.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7324BB	#FFFFFF	#000000	##FFFFFF
##7324BB	1.00	7.78	2.70	7.78
#FFFFFF	7.78	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051BF

Deuteranopia (green-blind)

#0052B8

Tritanopia (blue-blind)

#634E71

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #7324bb;
/* rgb */ color: rgb(115, 36, 187);
/* oklch */ color: oklch(46.7% 0.216 301.9);

Tailwind

colors: {
  custom: {
    50: '#a269d1',
    500: '#7324bb',
    950: '#000000',
  },
}

SCSS

$custom: #7324bb;
$custom-light: #a269d1;
$custom-dark: #000000;

JSON

{
  "hex": "#7324bb",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 187
  },
  "hsl": {
    "h": 271.391,
    "s": 67.713,
    "l": 43.725
  },
  "oklch": {
    "l": 0.46713,
    "c": 0.21557,
    "h": 301.9
  },
  "luminance": 0.08494
}

Semantic roles & 50–950 ramp

primary

#7324BB

secondary

#9BCC6F

accent

#EB3D90

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100714

muted

#7F7A82

Preview Lab

Preview with #7324BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →