#73248D#73248D

#73248D is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.1% C 0.171 H 316.3°. Best body text is #FFFFFF at 8.88:1 contrast (WCAG AA passes).

Color values

HEX#73248D
RGBrgb(115, 36, 141)
HSLhsl(285, 59%, 35%)
HSVhsv(285, 74%, 55%)
CMYKcmyk(18.4%, 74.5%, 0%, 44.7%)
CIE-LABlab(31.42, 49.94, -42.09)
CIE-LCHlch(31.42, 65.31, 319.87°)
OKLaboklab(43.09% 0.124 -0.1185)
OKLCHoklch(43.09% 0.171 316.3)
XYZxyz(12.5081, 6.8302, 25.8536)
Luminance0.0683 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73248D #3E8D24
analogous
#3F248D #73248D #8D2473
triadic
#73248D #8D7324 #248D73
tetradic
#73248D #8D3F24 #3E8D24 #24738D
square
#73248D #8D3F24 #3E8D24 #24738D
split-complementary
#73248D #738D24 #248D3F
monochromatic
#230B2B #4B185C #73248D #9B30BE #B557D4

Accessibility & contrast

On white

8.88
#73248D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.37
#73248D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73248D
8.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73248D#FFFFFF#000000##FFFFFF
##73248D1.008.882.378.88
#FFFFFF8.881.0021.001.00
#0000002.3721.001.0021.00
##FFFFFF8.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004590
Deuteranopia (green-blind)
#244C8B
Tritanopia (blue-blind)
#713A56
Achromatopsia (no color)
#4A4A4A

Design tokens & code

CSS
--color: #73248d;
/* rgb */ color: rgb(115, 36, 141);
/* oklch */ color: oklch(43.1% 0.171 316.3);
Tailwind
colors: {
  custom: {
    50: '#9f67af',
    500: '#73248d',
    950: '#000000',
  },
}
SCSS
$custom: #73248d;
$custom-light: #9f67af;
$custom-dark: #000000;
JSON
{
  "hex": "#73248d",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 141
  },
  "hsl": {
    "h": 285.143,
    "s": 59.322,
    "l": 34.706
  },
  "oklch": {
    "l": 0.43085,
    "c": 0.17149,
    "h": 316.3
  },
  "luminance": 0.0683
}

Semantic roles & 50–950 ramp

primary
#73248D
secondary
#6DB854
accent
#E3456C
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#0F0610
muted
#7F7A7F

Preview Lab

Preview with #73248D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73248D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva