#73248C#73248C

#73248C is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.0% C 0.171 H 316.7°. Best body text is #FFFFFF at 8.90:1 contrast (WCAG AA passes).

Color values

HEX	#73248C
RGB	rgb(115, 36, 140)
HSL	hsl(286, 59%, 35%)
HSV	hsv(286, 74%, 55%)
CMYK	cmyk(17.9%, 74.3%, 0%, 45.1%)
CIE-LAB	lab(31.35, 49.73, -41.59)
CIE-LCH	lch(31.35, 64.83, 320.10°)
OKLab	oklab(43.01% 0.1241 -0.117)
OKLCH	oklch(43.01% 0.171 316.7)
XYZ	xyz(12.4340, 6.8005, 25.4635)
Luminance	0.0680 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73248C #3D8C24

analogous

#3F248C #73248C #8C2471

triadic

#73248C #8C7324 #248C73

tetradic

#73248C #8C3F24 #3D8C24 #24718C

square

#73248C #8C3F24 #3D8C24 #24718C

split-complementary

#73248C #718C24 #248C3F

monochromatic

#230B2B #4B175B #73248C #9B31BD #B657D4

Accessibility & contrast

On white

8.90

#73248C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.36

#73248C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73248C

8.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73248C	#FFFFFF	#000000	##FFFFFF
##73248C	1.00	8.90	2.36	8.90
#FFFFFF	8.90	1.00	21.00	1.00
#000000	2.36	21.00	1.00	21.00
##FFFFFF	8.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00458F

Deuteranopia (green-blind)

#254C8A

Tritanopia (blue-blind)

#723A56

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #73248c;
/* rgb */ color: rgb(115, 36, 140);
/* oklch */ color: oklch(43.0% 0.171 316.7);

Tailwind

colors: {
  custom: {
    50: '#9f67ae',
    500: '#73248c',
    950: '#000000',
  },
}

SCSS

$custom: #73248c;
$custom-light: #9f67ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73248c",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 140
  },
  "hsl": {
    "h": 285.577,
    "s": 59.091,
    "l": 34.51
  },
  "oklch": {
    "l": 0.43014,
    "c": 0.17054,
    "h": 316.7
  },
  "luminance": 0.068
}

Semantic roles & 50–950 ramp

primary

#73248C

secondary

#6CB854

accent

#E2466B

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73248C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →