#73248A#73248A

#73248A is a dark, vivid purple. Relative luminance 0.067; OKLCH L 42.9% C 0.169 H 317.5°. Best body text is #FFFFFF at 8.94:1 contrast (WCAG AA passes).

Color values

HEX	#73248A
RGB	rgb(115, 36, 138)
HSL	hsl(286, 59%, 34%)
HSV	hsv(286, 74%, 54%)
CMYK	cmyk(16.7%, 73.9%, 0%, 45.9%)
CIE-LAB	lab(31.21, 49.32, -40.57)
CIE-LCH	lch(31.21, 63.86, 320.56°)
OKLab	oklab(42.87% 0.1243 -0.114)
OKLCH	oklch(42.87% 0.169 317.5)
XYZ	xyz(12.2879, 6.7421, 24.6939)
Luminance	0.0674 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73248A #3B8A24

analogous

#40248A #73248A #8A246E

triadic

#73248A #8A7324 #248A73

tetradic

#73248A #8A4024 #3B8A24 #246E8A

square

#73248A #8A4024 #3B8A24 #246E8A

split-complementary

#73248A #6E8A24 #248A40

monochromatic

#220B29 #4B1759 #73248A #9B31BB #B756D3

Accessibility & contrast

On white

8.94

#73248A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#73248A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73248A

8.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73248A	#FFFFFF	#000000	##FFFFFF
##73248A	1.00	8.94	2.35	8.94
#FFFFFF	8.94	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00458D

Deuteranopia (green-blind)

#274C88

Tritanopia (blue-blind)

#723955

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #73248a;
/* rgb */ color: rgb(115, 36, 138);
/* oklch */ color: oklch(42.9% 0.169 317.5);

Tailwind

colors: {
  custom: {
    50: '#9f67ad',
    500: '#73248a',
    950: '#000000',
  },
}

SCSS

$custom: #73248a;
$custom-light: #9f67ad;
$custom-dark: #000000;

JSON

{
  "hex": "#73248a",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 138
  },
  "hsl": {
    "h": 286.471,
    "s": 58.621,
    "l": 34.118
  },
  "oklch": {
    "l": 0.42874,
    "c": 0.16866,
    "h": 317.5
  },
  "luminance": 0.06742
}

Semantic roles & 50–950 ramp

primary

#73248A

secondary

#69B753

accent

#E24669

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73248A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →