#73247C#73247C

#73247C is a dark, vivid purple. Relative luminance 0.064; OKLCH L 41.9% C 0.156 H 323.5°. Best body text is #FFFFFF at 9.24:1 contrast (WCAG AA passes).

Color values

HEX	#73247C
RGB	rgb(115, 36, 124)
HSL	hsl(294, 55%, 31%)
HSV	hsv(294, 71%, 49%)
CMYK	cmyk(7.3%, 71%, 0%, 51.4%)
CIE-LAB	lab(30.31, 46.53, -33.27)
CIE-LCH	lch(30.31, 57.20, 324.44°)
OKLab	oklab(41.94% 0.1251 -0.0927)
OKLCH	oklch(41.94% 0.156 323.5)
XYZ	xyz(11.3389, 6.3625, 19.6957)
Luminance	0.0636 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73247C #2D7C24

analogous

#47247C #73247C #7C2459

triadic

#73247C #7C7324 #247C73

tetradic

#73247C #7C4724 #2D7C24 #24597C

square

#73247C #7C4724 #2D7C24 #24597C

split-complementary

#73247C #597C24 #247C47

monochromatic

#1B081D #47164D #73247C #9F32AB #BF4FCC

Accessibility & contrast

On white

9.24

#73247C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#73247C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73247C

9.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73247C	#FFFFFF	#000000	##FFFFFF
##73247C	1.00	9.24	2.27	9.24
#FFFFFF	9.24	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B417F

Deuteranopia (green-blind)

#324B7A

Tritanopia (blue-blind)

#75334D

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #73247c;
/* rgb */ color: rgb(115, 36, 124);
/* oklch */ color: oklch(41.9% 0.156 323.5);

Tailwind

colors: {
  custom: {
    50: '#9e66a2',
    500: '#73247c',
    950: '#000000',
  },
}

SCSS

$custom: #73247c;
$custom-light: #9e66a2;
$custom-dark: #000000;

JSON

{
  "hex": "#73247c",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 124
  },
  "hsl": {
    "h": 293.864,
    "s": 55,
    "l": 31.373
  },
  "oklch": {
    "l": 0.41939,
    "c": 0.15568,
    "h": 323.5
  },
  "luminance": 0.06362
}

Semantic roles & 50–950 ramp

primary

#73247C

secondary

#57AE4D

accent

#DE4959

background

#FAF6FA

surface

#F3EBF3

border

#CDC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73247C

Body copy rendered with the generated semantic roles for this colour.

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