#73243F#73243F

#73243F is a dark, moderate pink. Relative luminance 0.053; OKLCH L 39.0% C 0.113 H 3.0°. Best body text is #FFFFFF at 10.23:1 contrast (WCAG AA passes).

Color values

HEX	#73243F
RGB	rgb(115, 36, 63)
HSL	hsl(339, 52%, 30%)
HSV	hsv(339, 69%, 45%)
CMYK	cmyk(0%, 68.7%, 45.2%, 54.9%)
CIE-LAB	lab(27.48, 37.04, 2.10)
CIE-LCH	lch(27.48, 37.10, 3.25°)
OKLab	oklab(38.95% 0.1132 0.0058)
OKLCH	oklch(38.95% 0.113 3)
XYZ	xyz(8.5989, 5.2665, 5.2654)
Luminance	0.0527 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73243F #247358

analogous

#732467 #73243F #733124

triadic

#73243F #3F7324 #243F73

tetradic

#73243F #677324 #247358 #312473

square

#73243F #677324 #247358 #312473

split-complementary

#73243F #247331 #246773

monochromatic

#17070D #441525 #73243F #A23359 #C74B75

Accessibility & contrast

On white

10.23

#73243F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#73243F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73243F

10.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73243F	#FFFFFF	#000000	##FFFFFF
##73243F	1.00	10.23	2.05	10.23
#FFFFFF	10.23	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#343740

Deuteranopia (green-blind)

#49473D

Tritanopia (blue-blind)

#7D1A2F

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73243f;
/* rgb */ color: rgb(115, 36, 63);
/* oklch */ color: oklch(39.0% 0.113 3.0);

Tailwind

colors: {
  custom: {
    50: '#9f6473',
    500: '#73243f',
    950: '#000000',
  },
}

SCSS

$custom: #73243f;
$custom-light: #9f6473;
$custom-dark: #000000;

JSON

{
  "hex": "#73243f",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 63
  },
  "hsl": {
    "h": 339.494,
    "s": 52.318,
    "l": 29.608
  },
  "oklch": {
    "l": 0.38954,
    "c": 0.11334,
    "h": 3
  },
  "luminance": 0.05265
}

Semantic roles & 50–950 ramp

primary

#73243F

secondary

#4DA687

accent

#DCAB4C

background

#FAF6F7

surface

#F4EBED

border

#CEC6C8

text

#0F0608

muted

#7F7A7B

Preview Lab

Preview with #73243F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →