#73243E#73243E

#73243E is a dark, moderate pink. Relative luminance 0.053; OKLCH L 38.9% C 0.113 H 3.8°. Best body text is #FFFFFF at 10.24:1 contrast (WCAG AA passes).

Color values

HEX	#73243E
RGB	rgb(115, 36, 62)
HSL	hsl(340, 52%, 30%)
HSV	hsv(340, 69%, 45%)
CMYK	cmyk(0%, 68.7%, 46.1%, 54.9%)
CIE-LAB	lab(27.45, 36.93, 2.73)
CIE-LCH	lch(27.45, 37.03, 4.23°)
OKLab	oklab(38.92% 0.1128 0.0074)
OKLCH	oklch(38.92% 0.113 3.8)
XYZ	xyz(8.5712, 5.2554, 5.1195)
Luminance	0.0525 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73243E #247359

analogous

#732466 #73243E #733124

triadic

#73243E #3E7324 #243E73

tetradic

#73243E #667324 #247359 #312473

square

#73243E #667324 #247359 #312473

split-complementary

#73243E #247331 #246673

monochromatic

#17070D #441525 #73243E #A23357 #C74B74

Accessibility & contrast

On white

10.24

#73243E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#73243E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73243E

10.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73243E	#FFFFFF	#000000	##FFFFFF
##73243E	1.00	10.24	2.05	10.24
#FFFFFF	10.24	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#34373F

Deuteranopia (green-blind)

#49473C

Tritanopia (blue-blind)

#7D1A2E

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73243e;
/* rgb */ color: rgb(115, 36, 62);
/* oklch */ color: oklch(38.9% 0.113 3.8);

Tailwind

colors: {
  custom: {
    50: '#9f6473',
    500: '#73243e',
    950: '#000000',
  },
}

SCSS

$custom: #73243e;
$custom-light: #9f6473;
$custom-dark: #000000;

JSON

{
  "hex": "#73243e",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 62
  },
  "hsl": {
    "h": 340.253,
    "s": 52.318,
    "l": 29.608
  },
  "oklch": {
    "l": 0.38921,
    "c": 0.11304,
    "h": 3.8
  },
  "luminance": 0.05254
}

Semantic roles & 50–950 ramp

primary

#73243E

secondary

#4DA689

accent

#DCAC4C

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#0F0608

muted

#7F7A7B

Preview Lab

Preview with #73243E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →