#73243D#73243D

#73243D is a dark, moderate pink. Relative luminance 0.052; OKLCH L 38.9% C 0.113 H 4.6°. Best body text is #FFFFFF at 10.25:1 contrast (WCAG AA passes).

Color values

HEX	#73243D
RGB	rgb(115, 36, 61)
HSL	hsl(341, 52%, 30%)
HSV	hsv(341, 69%, 45%)
CMYK	cmyk(0%, 68.7%, 47%, 54.9%)
CIE-LAB	lab(27.42, 36.82, 3.36)
CIE-LCH	lch(27.42, 36.98, 5.21°)
OKLab	oklab(38.89% 0.1124 0.009)
OKLCH	oklch(38.89% 0.113 4.6)
XYZ	xyz(8.5440, 5.2446, 4.9763)
Luminance	0.0524 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73243D #24735A

analogous

#732465 #73243D #733324

triadic

#73243D #3D7324 #243D73

tetradic

#73243D #657324 #24735A #332473

square

#73243D #657324 #24735A #332473

split-complementary

#73243D #247333 #246573

monochromatic

#17070C #441524 #73243D #A23356 #C74B72

Accessibility & contrast

On white

10.25

#73243D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#73243D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73243D

10.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73243D	#FFFFFF	#000000	##FFFFFF
##73243D	1.00	10.25	2.05	10.25
#FFFFFF	10.25	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#35373E

Deuteranopia (green-blind)

#49463B

Tritanopia (blue-blind)

#7D192E

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73243d;
/* rgb */ color: rgb(115, 36, 61);
/* oklch */ color: oklch(38.9% 0.113 4.6);

Tailwind

colors: {
  custom: {
    50: '#9f6472',
    500: '#73243d',
    950: '#000000',
  },
}

SCSS

$custom: #73243d;
$custom-light: #9f6472;
$custom-dark: #000000;

JSON

{
  "hex": "#73243d",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 61
  },
  "hsl": {
    "h": 341.013,
    "s": 52.318,
    "l": 29.608
  },
  "oklch": {
    "l": 0.38889,
    "c": 0.11276,
    "h": 4.6
  },
  "luminance": 0.05244
}

Semantic roles & 50–950 ramp

primary

#73243D

secondary

#4DA68A

accent

#DCAE4C

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#0F0607

muted

#7F7A7A

Preview Lab

Preview with #73243D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →