#73243A#73243A

#73243A is a dark, moderate pink. Relative luminance 0.052; OKLCH L 38.8% C 0.112 H 7.0°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).

Color values

HEX#73243A
RGBrgb(115, 36, 58)
HSLhsl(343, 52%, 30%)
HSVhsv(343, 69%, 45%)
CMYKcmyk(0%, 68.7%, 49.6%, 54.9%)
CIE-LABlab(27.33, 36.51, 5.25)
CIE-LCHlch(27.33, 36.89, 8.18°)
OKLaboklab(38.8% 0.1112 0.0137)
OKLCHoklch(38.8% 0.112 7)
XYZxyz(8.4655, 5.2131, 4.5626)
Luminance0.0521 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73243A #24735D
analogous
#732462 #73243A #733624
triadic
#73243A #3A7324 #243A73
tetradic
#73243A #627324 #24735D #362473
square
#73243A #627324 #24735D #362473
split-complementary
#73243A #247336 #246273
monochromatic
#17070C #441522 #73243A #A23352 #C74B6D

Accessibility & contrast

On white

10.28
#73243A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.04
#73243A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73243A
10.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73243A#FFFFFF#000000##FFFFFF
##73243A1.0010.282.0410.28
#FFFFFF10.281.0021.001.00
#0000002.0421.001.0021.00
##FFFFFF10.281.0021.001.00

Color blindness preview

Protanopia (red-blind)
#35373A
Deuteranopia (green-blind)
#4A4638
Tritanopia (blue-blind)
#7D182D
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #73243a;
/* rgb */ color: rgb(115, 36, 58);
/* oklch */ color: oklch(38.8% 0.112 7.0);
Tailwind
colors: {
  custom: {
    50: '#9f646f',
    500: '#73243a',
    950: '#000000',
  },
}
SCSS
$custom: #73243a;
$custom-light: #9f646f;
$custom-dark: #000000;
JSON
{
  "hex": "#73243a",
  "rgb": {
    "r": 115,
    "g": 36,
    "b": 58
  },
  "hsl": {
    "h": 343.291,
    "s": 52.318,
    "l": 29.608
  },
  "oklch": {
    "l": 0.38796,
    "c": 0.11203,
    "h": 7
  },
  "luminance": 0.05212
}

Semantic roles & 50–950 ramp

primary
#73243A
secondary
#4DA68D
accent
#DCB44C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A

Preview Lab

Preview with #73243A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73243A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva