#7323BC#7323BC

#7323BC is a mid, highly saturated violet. Relative luminance 0.085; OKLCH L 46.7% C 0.217 H 301.7°. Best body text is #FFFFFF at 7.79:1 contrast (WCAG AA passes).

Color values

HEX	#7323BC
RGB	rgb(115, 35, 188)
HSL	hsl(271, 69%, 44%)
HSV	hsv(271, 81%, 74%)
CMYK	cmyk(38.8%, 81.4%, 0%, 26.3%)
CIE-LAB	lab(34.96, 60.65, -64.69)
CIE-LCH	lch(34.96, 88.68, 313.15°)
OKLab	oklab(46.72% 0.1144 -0.1849)
OKLCH	oklch(46.72% 0.217 301.7)
XYZ	xyz(16.7461, 8.4777, 48.3213)
Luminance	0.0848 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7323BC #6CBC23

analogous

#2723BC #7323BC #BC23B8

triadic

#7323BC #BC7323 #23BC73

tetradic

#7323BC #BC2723 #6CBC23 #23B8BC

square

#7323BC #BC2723 #6CBC23 #23B8BC

split-complementary

#7323BC #B8BC23 #23BC27

monochromatic

#341055 #531988 #7323BC #9241DC #AF74E5

Accessibility & contrast

On white

7.79

#7323BC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#7323BC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7323BC

7.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7323BC	#FFFFFF	#000000	##FFFFFF
##7323BC	1.00	7.79	2.70	7.79
#FFFFFF	7.79	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051C0

Deuteranopia (green-blind)

#0051B9

Tritanopia (blue-blind)

#634E71

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #7323bc;
/* rgb */ color: rgb(115, 35, 188);
/* oklch */ color: oklch(46.7% 0.217 301.7);

Tailwind

colors: {
  custom: {
    50: '#a269d1',
    500: '#7323bc',
    950: '#000000',
  },
}

SCSS

$custom: #7323bc;
$custom-light: #a269d1;
$custom-dark: #000000;

JSON

{
  "hex": "#7323bc",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 188
  },
  "hsl": {
    "h": 271.373,
    "s": 68.61,
    "l": 43.725
  },
  "oklch": {
    "l": 0.46716,
    "c": 0.21738,
    "h": 301.7
  },
  "luminance": 0.08478
}

Semantic roles & 50–950 ramp

primary

#7323BC

secondary

#9BCC6F

accent

#EB3C90

background

#FAF6FD

surface

#F4EBFA

border

#CEC6D3

text

#100714

muted

#7F7A83

Preview Lab

Preview with #7323BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →