#7323B0#7323B0

#7323B0 is a mid, highly saturated violet. Relative luminance 0.080; OKLCH L 45.7% C 0.206 H 304.9°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).

Color values

HEX#7323B0
RGBrgb(115, 35, 176)
HSLhsl(274, 67%, 41%)
HSVhsv(274, 80%, 69%)
CMYKcmyk(34.7%, 80.1%, 0%, 31%)
CIE-LABlab(33.94, 57.93, -59.23)
CIE-LCHlch(33.94, 82.85, 314.36°)
OKLaboklab(45.7% 0.1179 -0.1688)
OKLCHoklch(45.7% 0.206 304.9)
XYZxyz(15.5059, 7.9816, 41.7896)
Luminance0.0798 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7323B0 #60B023
analogous
#2D23B0 #7323B0 #B023A7
triadic
#7323B0 #B07323 #23B073
tetradic
#7323B0 #B02D23 #60B023 #23A7B0
square
#7323B0 #B02D23 #60B023 #23A7B0
split-complementary
#7323B0 #A7B023 #23B02D
monochromatic
#300F4A #52197D #7323B0 #9339D8 #AF6CE2

Accessibility & contrast

On white

8.09
#7323B0 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.60
#7323B0 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7323B0
8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7323B0#FFFFFF#000000##FFFFFF
##7323B01.008.092.608.09
#FFFFFF8.091.0021.001.00
#0000002.6021.001.0021.00
##FFFFFF8.091.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004EB4
Deuteranopia (green-blind)
#0050AD
Tritanopia (blue-blind)
#67496A
Achromatopsia (no color)
#505050

Design tokens & code

CSS
--color: #7323b0;
/* rgb */ color: rgb(115, 35, 176);
/* oklch */ color: oklch(45.7% 0.206 304.9);
Tailwind
colors: {
  custom: {
    50: '#a168c9',
    500: '#7323b0',
    950: '#000000',
  },
}
SCSS
$custom: #7323b0;
$custom-light: #a168c9;
$custom-dark: #000000;
JSON
{
  "hex": "#7323b0",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 176
  },
  "hsl": {
    "h": 274.043,
    "s": 66.825,
    "l": 41.373
  },
  "oklch": {
    "l": 0.45698,
    "c": 0.20591,
    "h": 304.9
  },
  "luminance": 0.07981
}

Semantic roles & 50–950 ramp

primary
#7323B0
secondary
#91C867
accent
#EA3E88
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#100713
muted
#7F7A82

Preview Lab

Preview with #7323B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7323B0 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva