#7323A9#7323A9

#7323A9 is a mid, vivid violet. Relative luminance 0.077; OKLCH L 45.1% C 0.199 H 306.9°. Best body text is #FFFFFF at 8.26:1 contrast (WCAG AA passes).

Color values

HEX	#7323A9
RGB	rgb(115, 35, 169)
HSL	hsl(276, 66%, 40%)
HSV	hsv(276, 79%, 66%)
CMYK	cmyk(32%, 79.3%, 0%, 33.7%)
CIE-LAB	lab(33.38, 56.36, -55.97)
CIE-LCH	lch(33.38, 79.43, 315.20°)
OKLab	oklab(45.12% 0.1197 -0.1592)
OKLCH	oklch(45.12% 0.199 306.9)
XYZ	xyz(14.8311, 7.7117, 38.2356)
Luminance	0.0771 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7323A9 #59A923

analogous

#3023A9 #7323A9 #A9239C

triadic

#7323A9 #A97323 #23A973

tetradic

#7323A9 #A93023 #59A923 #239CA9

square

#7323A9 #A93023 #59A923 #239CA9

split-complementary

#7323A9 #9CA923 #23A930

monochromatic

#2E0E44 #511976 #7323A9 #9434D5 #AF67DF

Accessibility & contrast

On white

8.26

#7323A9 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.54

#7323A9 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7323A9

8.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7323A9	#FFFFFF	#000000	##FFFFFF
##7323A9	1.00	8.26	2.54	8.26
#FFFFFF	8.26	1.00	21.00	1.00
#000000	2.54	21.00	1.00	21.00
##FFFFFF	8.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CAD

Deuteranopia (green-blind)

#004FA6

Tritanopia (blue-blind)

#6A4666

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #7323a9;
/* rgb */ color: rgb(115, 35, 169);
/* oklch */ color: oklch(45.1% 0.199 306.9);

Tailwind

colors: {
  custom: {
    50: '#a168c3',
    500: '#7323a9',
    950: '#000000',
  },
}

SCSS

$custom: #7323a9;
$custom-light: #a168c3;
$custom-dark: #000000;

JSON

{
  "hex": "#7323a9",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 169
  },
  "hsl": {
    "h": 275.821,
    "s": 65.686,
    "l": 40
  },
  "oklch": {
    "l": 0.45124,
    "c": 0.19921,
    "h": 306.9
  },
  "luminance": 0.07711
}

Semantic roles & 50–950 ramp

primary

#7323A9

secondary

#8AC563

accent

#E93F83

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0713

muted

#7F7A82

Preview Lab

Preview with #7323A9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →