#7323A4#7323A4

#7323A4 is a dark, vivid violet. Relative luminance 0.075; OKLCH L 44.7% C 0.194 H 308.4°. Best body text is #FFFFFF at 8.38:1 contrast (WCAG AA passes).

Color values

HEX#7323A4
RGBrgb(115, 35, 164)
HSLhsl(277, 65%, 39%)
HSVhsv(277, 79%, 64%)
CMYKcmyk(29.9%, 78.7%, 0%, 35.7%)
CIE-LABlab(32.98, 55.25, -53.61)
CIE-LCHlch(32.98, 76.98, 315.87°)
OKLaboklab(44.72% 0.1209 -0.1523)
OKLCHoklch(44.72% 0.194 308.4)
XYZxyz(14.3707, 7.5275, 35.8107)
Luminance0.0753 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7323A4 #54A423
analogous
#3223A4 #7323A4 #A42395
triadic
#7323A4 #A47323 #23A473
tetradic
#7323A4 #A43223 #54A423 #2395A4
square
#7323A4 #A43223 #54A423 #2395A4
split-complementary
#7323A4 #95A423 #23A432
monochromatic
#2C0D3F #501872 #7323A4 #9631D3 #AF64DE

Accessibility & contrast

On white

8.38
#7323A4 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.51
#7323A4 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7323A4
8.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7323A4#FFFFFF#000000##FFFFFF
##7323A41.008.382.518.38
#FFFFFF8.381.0021.001.00
#0000002.5121.001.0021.00
##FFFFFF8.381.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004BA8
Deuteranopia (green-blind)
#004EA1
Tritanopia (blue-blind)
#6B4463
Achromatopsia (no color)
#4E4E4E

Design tokens & code

CSS
--color: #7323a4;
/* rgb */ color: rgb(115, 35, 164);
/* oklch */ color: oklch(44.7% 0.194 308.4);
Tailwind
colors: {
  custom: {
    50: '#a068c0',
    500: '#7323a4',
    950: '#000000',
  },
}
SCSS
$custom: #7323a4;
$custom-light: #a068c0;
$custom-dark: #000000;
JSON
{
  "hex": "#7323a4",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 164
  },
  "hsl": {
    "h": 277.209,
    "s": 64.824,
    "l": 39.02
  },
  "oklch": {
    "l": 0.44722,
    "c": 0.19444,
    "h": 308.4
  },
  "luminance": 0.07527
}

Semantic roles & 50–950 ramp

primary
#7323A4
secondary
#85C360
accent
#E84080
background
#FAF6FB
surface
#F4EBF7
border
#CEC6D0
text
#0F0712
muted
#7F7A81

Preview Lab

Preview with #7323A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7323A4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva