#73239E#73239E
#73239E is a dark, vivid violet. Relative luminance 0.073; OKLCH L 44.3% C 0.189 H 310.3°. Best body text is #FFFFFF at 8.53:1 contrast (WCAG AA passes).
Color values
| HEX | #73239E |
|---|---|
| RGB | rgb(115, 35, 158) |
| HSL | hsl(279, 64%, 38%) |
| HSV | hsv(279, 78%, 62%) |
| CMYK | cmyk(27.2%, 77.8%, 0%, 38%) |
| CIE-LAB | lab(32.52, 53.94, -50.73) |
| CIE-LCH | lch(32.52, 74.05, 316.76°) |
| OKLab | oklab(44.25% 0.1222 -0.1438) |
| OKLCH | oklch(44.25% 0.189 310.3) |
| XYZ | xyz(13.8416, 7.3158, 33.0241) |
| Luminance | 0.0732 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.26
Rebeccapurple
#663399
ΔE00 3.67
Darkmagenta
#8B008B
ΔE00 6.75
Purple
#800080
ΔE00 7.10
Darkish Purple
#751973
ΔE00 8.36
Purple Blue
#5D21D0
ΔE00 8.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73239E #4E9E23
analogous
#35239E #73239E #9E238C
triadic
#73239E #9E7323 #239E73
tetradic
#73239E #9E3523 #4E9E23 #238C9E
square
#73239E #9E3523 #4E9E23 #238C9E
split-complementary
#73239E #8C9E23 #239E35
monochromatic
#2A0D3A #4F186C #73239E #972ED0 #B060DC
Accessibility & contrast
On white
8.53
#73239E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.46
#73239E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73239E
8.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73239E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73239E | 1.00 | 8.53 | 2.46 | 8.53 |
| #FFFFFF | 8.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0049A1
Deuteranopia (green-blind)
#004E9B
Tritanopia (blue-blind)
#6D4160
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #73239e; /* rgb */ color: rgb(115, 35, 158); /* oklch */ color: oklch(44.3% 0.189 310.3);
Tailwind
colors: {
custom: {
50: '#a067bb',
500: '#73239e',
950: '#000000',
},
}SCSS
$custom: #73239e; $custom-light: #a067bb; $custom-dark: #000000;
JSON
{
"hex": "#73239e",
"rgb": {
"r": 115,
"g": 35,
"b": 158
},
"hsl": {
"h": 279.024,
"s": 63.731,
"l": 37.843
},
"oklch": {
"l": 0.44252,
"c": 0.18873,
"h": 310.3
},
"luminance": 0.07316
}Semantic roles & 50–950 ramp
primary
#73239E
secondary
#7FC15C
accent
#E7417B
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0712
muted
#7F7A81