#73239C#73239C
#73239C is a dark, vivid violet. Relative luminance 0.072; OKLCH L 44.1% C 0.187 H 311.0°. Best body text is #FFFFFF at 8.57:1 contrast (WCAG AA passes).
Color values
| HEX | #73239C |
|---|---|
| RGB | rgb(115, 35, 156) |
| HSL | hsl(280, 63%, 37%) |
| HSV | hsv(280, 78%, 61%) |
| CMYK | cmyk(26.3%, 77.6%, 0%, 38.8%) |
| CIE-LAB | lab(32.36, 53.51, -49.76) |
| CIE-LCH | lch(32.36, 73.07, 317.08°) |
| OKLab | oklab(44.1% 0.1226 -0.141) |
| OKLCH | oklch(44.1% 0.187 311) |
| XYZ | xyz(13.6709, 7.2475, 32.1248) |
| Luminance | 0.0725 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.13
Rebeccapurple
#663399
ΔE00 3.70
Darkmagenta
#8B008B
ΔE00 6.52
Purple
#800080
ΔE00 6.82
Darkish Purple
#751973
ΔE00 8.03
Darkviolet
#9400D3
ΔE00 8.61
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73239C #4C9C23
analogous
#36239C #73239C #9C2389
triadic
#73239C #9C7323 #239C73
tetradic
#73239C #9C3623 #4C9C23 #23899C
square
#73239C #9C3623 #4C9C23 #23899C
split-complementary
#73239C #899C23 #239C36
monochromatic
#290D38 #4E186A #73239C #982ECE #B15EDB
Accessibility & contrast
On white
8.57
#73239C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.45
#73239C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73239C
8.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73239C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73239C | 1.00 | 8.57 | 2.45 | 8.57 |
| #FFFFFF | 8.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.45 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#00499F
Deuteranopia (green-blind)
#054D99
Tritanopia (blue-blind)
#6E405F
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #73239c; /* rgb */ color: rgb(115, 35, 156); /* oklch */ color: oklch(44.1% 0.187 311.0);
Tailwind
colors: {
custom: {
50: '#a067ba',
500: '#73239c',
950: '#000000',
},
}SCSS
$custom: #73239c; $custom-light: #a067ba; $custom-dark: #000000;
JSON
{
"hex": "#73239c",
"rgb": {
"r": 115,
"g": 35,
"b": 156
},
"hsl": {
"h": 279.669,
"s": 63.351,
"l": 37.451
},
"oklch": {
"l": 0.44097,
"c": 0.18683,
"h": 311
},
"luminance": 0.07247
}Semantic roles & 50–950 ramp
primary
#73239C
secondary
#7DC05B
accent
#E64179
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0612
muted
#7F7A81