#73239B#73239B

#73239B is a dark, vivid purple. Relative luminance 0.072; OKLCH L 44.0% C 0.186 H 311.3°. Best body text is #FFFFFF at 8.60:1 contrast (WCAG AA passes).

Color values

HEX#73239B
RGBrgb(115, 35, 155)
HSLhsl(280, 63%, 37%)
HSVhsv(280, 77%, 61%)
CMYKcmyk(25.8%, 77.4%, 0%, 39.2%)
CIE-LABlab(32.29, 53.29, -49.27)
CIE-LCHlch(32.29, 72.58, 317.24°)
OKLaboklab(44.02% 0.1228 -0.1395)
OKLCHoklch(44.02% 0.186 311.3)
XYZxyz(13.5865, 7.2138, 31.6807)
Luminance0.0721 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73239B #4B9B23
analogous
#37239B #73239B #9B2387
triadic
#73239B #9B7323 #239B73
tetradic
#73239B #9B3723 #4B9B23 #23879B
square
#73239B #9B3723 #4B9B23 #23879B
split-complementary
#73239B #879B23 #239B37
monochromatic
#290C37 #4E1869 #73239B #982ECD #B15EDB

Accessibility & contrast

On white

8.60
#73239B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.44
#73239B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73239B
8.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73239B#FFFFFF#000000##FFFFFF
##73239B1.008.602.448.60
#FFFFFF8.601.0021.001.00
#0000002.4421.001.0021.00
##FFFFFF8.601.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00489E
Deuteranopia (green-blind)
#094D99
Tritanopia (blue-blind)
#6E405E
Achromatopsia (no color)
#4C4C4C

Design tokens & code

CSS
--color: #73239b;
/* rgb */ color: rgb(115, 35, 155);
/* oklch */ color: oklch(44.0% 0.186 311.3);
Tailwind
colors: {
  custom: {
    50: '#a067b9',
    500: '#73239b',
    950: '#000000',
  },
}
SCSS
$custom: #73239b;
$custom-light: #a067b9;
$custom-dark: #000000;
JSON
{
  "hex": "#73239b",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 155
  },
  "hsl": {
    "h": 280,
    "s": 63.158,
    "l": 37.255
  },
  "oklch": {
    "l": 0.44021,
    "c": 0.18587,
    "h": 311.3
  },
  "luminance": 0.07213
}

Semantic roles & 50–950 ramp

primary
#73239B
secondary
#7CBF5A
accent
#E64278
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0612
muted
#7F7A81

Preview Lab

Preview with #73239B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73239B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva