#73238D#73238D

#73238D is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.0% C 0.173 H 316.4°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX	#73238D
RGB	rgb(115, 35, 141)
HSL	hsl(285, 60%, 35%)
HSV	hsv(285, 75%, 55%)
CMYK	cmyk(18.4%, 75.2%, 0%, 44.7%)
CIE-LAB	lab(31.28, 50.33, -42.32)
CIE-LCH	lch(31.28, 65.76, 319.95°)
OKLab	oklab(42.99% 0.125 -0.1191)
OKLCH	oklch(42.99% 0.173 316.4)
XYZ	xyz(12.4782, 6.7705, 25.8437)
Luminance	0.0677 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73238D #3D8D23

analogous

#3E238D #73238D #8D2372

triadic

#73238D #8D7323 #238D73

tetradic

#73238D #8D3E23 #3D8D23 #23728D

square

#73238D #8D3E23 #3D8D23 #23728D

split-complementary

#73238D #728D23 #238D3E

monochromatic

#230B2B #4B175C #73238D #9B2FBE #B655D5

Accessibility & contrast

On white

8.92

#73238D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#73238D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73238D

8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73238D	#FFFFFF	#000000	##FFFFFF
##73238D	1.00	8.92	2.35	8.92
#FFFFFF	8.92	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004590

Deuteranopia (green-blind)

#234C8B

Tritanopia (blue-blind)

#713956

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #73238d;
/* rgb */ color: rgb(115, 35, 141);
/* oklch */ color: oklch(43.0% 0.173 316.4);

Tailwind

colors: {
  custom: {
    50: '#9f66af',
    500: '#73238d',
    950: '#000000',
  },
}

SCSS

$custom: #73238d;
$custom-light: #9f66af;
$custom-dark: #000000;

JSON

{
  "hex": "#73238d",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 141
  },
  "hsl": {
    "h": 285.283,
    "s": 60.227,
    "l": 34.51
  },
  "oklch": {
    "l": 0.42987,
    "c": 0.17267,
    "h": 316.4
  },
  "luminance": 0.0677
}

Semantic roles & 50–950 ramp

primary

#73238D

secondary

#6CB953

accent

#E3446B

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73238D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →