#73238C#73238C

#73238C is a dark, vivid purple. Relative luminance 0.067; OKLCH L 42.9% C 0.172 H 316.8°. Best body text is #FFFFFF at 8.94:1 contrast (WCAG AA passes).

Color values

HEX	#73238C
RGB	rgb(115, 35, 140)
HSL	hsl(286, 60%, 34%)
HSV	hsv(286, 75%, 55%)
CMYK	cmyk(17.9%, 75%, 0%, 45.1%)
CIE-LAB	lab(31.21, 50.13, -41.81)
CIE-LCH	lch(31.21, 65.27, 320.17°)
OKLab	oklab(42.92% 0.1251 -0.1176)
OKLCH	oklch(42.92% 0.172 316.8)
XYZ	xyz(12.4042, 6.7409, 25.4536)
Luminance	0.0674 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73238C #3C8C23

analogous

#3E238C #73238C #8C2371

triadic

#73238C #8C7323 #238C73

tetradic

#73238C #8C3E23 #3C8C23 #23718C

square

#73238C #8C3E23 #3C8C23 #23718C

split-complementary

#73238C #718C23 #238C3E

monochromatic

#230B2A #4B175B #73238C #9B2FBD #B655D4

Accessibility & contrast

On white

8.94

#73238C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#73238C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73238C

8.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73238C	#FFFFFF	#000000	##FFFFFF
##73238C	1.00	8.94	2.35	8.94
#FFFFFF	8.94	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00458F

Deuteranopia (green-blind)

#244C8A

Tritanopia (blue-blind)

#723956

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #73238c;
/* rgb */ color: rgb(115, 35, 140);
/* oklch */ color: oklch(42.9% 0.172 316.8);

Tailwind

colors: {
  custom: {
    50: '#9f66ae',
    500: '#73238c',
    950: '#000000',
  },
}

SCSS

$custom: #73238c;
$custom-light: #9f66ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73238c",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 140
  },
  "hsl": {
    "h": 285.714,
    "s": 60,
    "l": 34.314
  },
  "oklch": {
    "l": 0.42916,
    "c": 0.17173,
    "h": 316.8
  },
  "luminance": 0.0674
}

Semantic roles & 50–950 ramp

primary

#73238C

secondary

#6BB852

accent

#E3456A

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73238C

Body copy rendered with the generated semantic roles for this colour.

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