#73238A#73238A
#73238A is a dark, vivid purple. Relative luminance 0.067; OKLCH L 42.8% C 0.170 H 317.5°. Best body text is #FFFFFF at 8.99:1 contrast (WCAG AA passes).
Color values
| HEX | #73238A |
|---|---|
| RGB | rgb(115, 35, 138) |
| HSL | hsl(287, 60%, 34%) |
| HSV | hsv(287, 75%, 54%) |
| CMYK | cmyk(16.7%, 74.6%, 0%, 45.9%) |
| CIE-LAB | lab(31.07, 49.72, -40.79) |
| CIE-LCH | lch(31.07, 64.31, 320.63°) |
| OKLab | oklab(42.78% 0.1253 -0.1146) |
| OKLCH | oklch(42.78% 0.17 317.5) |
| XYZ | xyz(12.2580, 6.6824, 24.6840) |
| Luminance | 0.0668 (WCAG relative) |
| Temperature | cool |
| Family | purple |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.18
Purple
#800080
ΔE00 4.43
Darkmagenta
#8B008B
ΔE00 4.88
Darkish Purple
#751973
ΔE00 4.90
Rebeccapurple
#663399
ΔE00 5.22
Warm Purple
#952E8F
ΔE00 7.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73238A #3A8A23
analogous
#40238A #73238A #8A236E
triadic
#73238A #8A7323 #238A73
tetradic
#73238A #8A4023 #3A8A23 #236E8A
square
#73238A #8A4023 #3A8A23 #236E8A
split-complementary
#73238A #6E8A23 #238A40
monochromatic
#220A28 #4A1759 #73238A #9C2FBB #B754D4
Accessibility & contrast
On white
8.99
#73238A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.34
#73238A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73238A
8.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73238A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73238A | 1.00 | 8.99 | 2.34 | 8.99 |
| #FFFFFF | 8.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.34 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#00448D
Deuteranopia (green-blind)
#264C88
Tritanopia (blue-blind)
#723854
Achromatopsia (no color)
#494949
Design tokens & code
CSS
--color: #73238a; /* rgb */ color: rgb(115, 35, 138); /* oklch */ color: oklch(42.8% 0.170 317.5);
Tailwind
colors: {
custom: {
50: '#9f66ad',
500: '#73238a',
950: '#000000',
},
}SCSS
$custom: #73238a; $custom-light: #9f66ad; $custom-dark: #000000;
JSON
{
"hex": "#73238a",
"rgb": {
"r": 115,
"g": 35,
"b": 138
},
"hsl": {
"h": 286.602,
"s": 59.538,
"l": 33.922
},
"oklch": {
"l": 0.42775,
"c": 0.16986,
"h": 317.5
},
"luminance": 0.06682
}Semantic roles & 50–950 ramp
primary
#73238A
secondary
#68B751
accent
#E34568
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#0F0610
muted
#7F7A7F