#73237B#73237B

#73237B is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.8% C 0.156 H 324.0°. Best body text is #FFFFFF at 9.31:1 contrast (WCAG AA passes).

Color values

HEX	#73237B
RGB	rgb(115, 35, 123)
HSL	hsl(295, 56%, 31%)
HSV	hsv(295, 72%, 48%)
CMYK	cmyk(6.5%, 71.5%, 0%, 51.8%)
CIE-LAB	lab(30.10, 46.75, -32.97)
CIE-LCH	lch(30.10, 57.20, 324.81°)
OKLab	oklab(41.77% 0.1262 -0.0918)
OKLCH	oklch(41.77% 0.156 324)
XYZ	xyz(11.2461, 6.2776, 19.3544)
Luminance	0.0628 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73237B #2B7B23

analogous

#47237B #73237B #7B2357

triadic

#73237B #7B7323 #237B73

tetradic

#73237B #7B4723 #2B7B23 #23577B

square

#73237B #7B4723 #2B7B23 #23577B

split-complementary

#73237B #577B23 #237B47

monochromatic

#1A081C #46154B #73237B #A031AB #C14CCC

Accessibility & contrast

On white

9.31

#73237B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.26

#73237B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73237B

9.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73237B	#FFFFFF	#000000	##FFFFFF
##73237B	1.00	9.31	2.26	9.31
#FFFFFF	9.31	1.00	21.00	1.00
#000000	2.26	21.00	1.00	21.00
##FFFFFF	9.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B417E

Deuteranopia (green-blind)

#324A79

Tritanopia (blue-blind)

#75324C

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #73237b;
/* rgb */ color: rgb(115, 35, 123);
/* oklch */ color: oklch(41.8% 0.156 324.0);

Tailwind

colors: {
  custom: {
    50: '#9e66a1',
    500: '#73237b',
    950: '#000000',
  },
}

SCSS

$custom: #73237b;
$custom-light: #9e66a1;
$custom-dark: #000000;

JSON

{
  "hex": "#73237b",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 123
  },
  "hsl": {
    "h": 294.545,
    "s": 55.696,
    "l": 30.98
  },
  "oklch": {
    "l": 0.41771,
    "c": 0.15608,
    "h": 324
  },
  "luminance": 0.06277
}

Semantic roles & 50–950 ramp

primary

#73237B

secondary

#55AE4C

accent

#DF4956

background

#FAF6FA

surface

#F3EBF3

border

#CDC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73237B

Body copy rendered with the generated semantic roles for this colour.

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