#732372#732372

#732372 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.2% C 0.148 H 328.4°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#732372
RGB	rgb(115, 35, 114)
HSL	hsl(301, 53%, 29%)
HSV	hsv(301, 70%, 45%)
CMYK	cmyk(0%, 69.6%, 0.9%, 54.9%)
CIE-LAB	lab(29.57, 45.07, -28.11)
CIE-LCH	lch(29.57, 53.11, 328.05°)
OKLab	oklab(41.22% 0.1261 -0.0777)
OKLCH	oklch(41.22% 0.148 328.4)
XYZ	xyz(10.7084, 6.0626, 16.5225)
Luminance	0.0606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732372 #237324

analogous

#4C2373 #732372 #73234A

triadic

#732372 #727323 #237273

tetradic

#732372 #734C23 #237324 #234A73

square

#732372 #734C23 #237324 #234A73

split-complementary

#732372 #4A7323 #23734C

monochromatic

#170717 #441543 #732372 #A231A1 #C849C6

Accessibility & contrast

On white

9.49

#732372 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#732372 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732372

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732372	#FFFFFF	#000000	##FFFFFF
##732372	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#183F74

Deuteranopia (green-blind)

#384970

Tritanopia (blue-blind)

#772E47

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #732372;
/* rgb */ color: rgb(115, 35, 114);
/* oklch */ color: oklch(41.2% 0.148 328.4);

Tailwind

colors: {
  custom: {
    50: '#9e659b',
    500: '#732372',
    950: '#000000',
  },
}

SCSS

$custom: #732372;
$custom-light: #9e659b;
$custom-dark: #000000;

JSON

{
  "hex": "#732372",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 114
  },
  "hsl": {
    "h": 300.75,
    "s": 53.333,
    "l": 29.412
  },
  "oklch": {
    "l": 0.41215,
    "c": 0.1481,
    "h": 328.4
  },
  "luminance": 0.06062
}

Semantic roles & 50–950 ramp

primary

#732372

secondary

#4CA64D

accent

#DD4D4B

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732372

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →