#732371#732371

#732371 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.2% C 0.147 H 328.9°. Best body text is #FFFFFF at 9.51:1 contrast (WCAG AA passes).

Color values

HEX	#732371
RGB	rgb(115, 35, 113)
HSL	hsl(302, 53%, 29%)
HSV	hsv(302, 70%, 45%)
CMYK	cmyk(0%, 69.6%, 1.7%, 54.9%)
CIE-LAB	lab(29.51, 44.89, -27.56)
CIE-LCH	lch(29.51, 52.67, 328.45°)
OKLab	oklab(41.16% 0.1261 -0.0761)
OKLCH	oklch(41.16% 0.147 328.9)
XYZ	xyz(10.6518, 6.0399, 16.2244)
Luminance	0.0604 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732371 #237325

analogous

#4D2373 #732371 #732349

triadic

#732371 #717323 #237173

tetradic

#732371 #734D23 #237325 #234973

square

#732371 #734D23 #237325 #234973

split-complementary

#732371 #497323 #23734D

monochromatic

#170717 #441543 #732371 #A2319F #C849C4

Accessibility & contrast

On white

9.51

#732371 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#732371 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732371

9.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732371	#FFFFFF	#000000	##FFFFFF
##732371	1.00	9.51	2.21	9.51
#FFFFFF	9.51	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#193F73

Deuteranopia (green-blind)

#38496F

Tritanopia (blue-blind)

#772D47

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #732371;
/* rgb */ color: rgb(115, 35, 113);
/* oklch */ color: oklch(41.2% 0.147 328.9);

Tailwind

colors: {
  custom: {
    50: '#9e659a',
    500: '#732371',
    950: '#000000',
  },
}

SCSS

$custom: #732371;
$custom-light: #9e659a;
$custom-dark: #000000;

JSON

{
  "hex": "#732371",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 113
  },
  "hsl": {
    "h": 301.5,
    "s": 53.333,
    "l": 29.412
  },
  "oklch": {
    "l": 0.41156,
    "c": 0.14724,
    "h": 328.9
  },
  "luminance": 0.06039
}

Semantic roles & 50–950 ramp

primary

#732371

secondary

#4CA64E

accent

#DD4F4B

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732371

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →