#73236D#73236D
#73236D is a dark, vivid purple. Relative luminance 0.060; OKLCH L 40.9% C 0.144 H 331.0°. Best body text is #FFFFFF at 9.59:1 contrast (WCAG AA passes).
Color values
| HEX | #73236D |
|---|---|
| RGB | rgb(115, 35, 109) |
| HSL | hsl(305, 53%, 29%) |
| HSV | hsv(305, 70%, 45%) |
| CMYK | cmyk(0%, 69.6%, 5.2%, 54.9%) |
| CIE-LAB | lab(29.29, 44.17, -25.35) |
| CIE-LCH | lch(29.29, 50.93, 330.15°) |
| OKLab | oklab(40.92% 0.1258 -0.0697) |
| OKLCH | oklch(40.92% 0.144 331) |
| XYZ | xyz(10.4316, 5.9518, 15.0644) |
| Luminance | 0.0595 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Darkish Purple
#751973
ΔE00 2.19
Purple
#800080
ΔE00 5.07
Rich Purple
#720058
ΔE00 5.43
Grape
#6C3461
ΔE00 5.67
Grape Purple
#5D1451
ΔE00 6.26
Darkmagenta
#8B008B
ΔE00 6.57
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73236D #237329
analogous
#512373 #73236D #732345
triadic
#73236D #6D7323 #236D73
tetradic
#73236D #735123 #237329 #234573
square
#73236D #735123 #237329 #234573
split-complementary
#73236D #457323 #237351
monochromatic
#170716 #441541 #73236D #A23199 #C849BE
Accessibility & contrast
On white
9.59
#73236D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.19
#73236D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73236D
9.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73236D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73236D | 1.00 | 9.59 | 2.19 | 9.59 |
| #FFFFFF | 9.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1D3E6F
Deuteranopia (green-blind)
#3A496B
Tritanopia (blue-blind)
#782C45
Achromatopsia (no color)
#454545
Design tokens & code
CSS
--color: #73236d; /* rgb */ color: rgb(115, 35, 109); /* oklch */ color: oklch(40.9% 0.144 331.0);
Tailwind
colors: {
custom: {
50: '#9e6597',
500: '#73236d',
950: '#000000',
},
}SCSS
$custom: #73236d; $custom-light: #9e6597; $custom-dark: #000000;
JSON
{
"hex": "#73236d",
"rgb": {
"r": 115,
"g": 35,
"b": 109
},
"hsl": {
"h": 304.5,
"s": 53.333,
"l": 29.412
},
"oklch": {
"l": 0.40923,
"c": 0.14381,
"h": 331
},
"luminance": 0.05951
}Semantic roles & 50–950 ramp
primary
#73236D
secondary
#4CA653
accent
#DD564B
background
#FAF6F9
surface
#F3EBF2
border
#CDC6CC
text
#0F060D
muted
#7F7A7E