#732369#732369

#732369 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 40.7% C 0.140 H 333.2°. Best body text is #FFFFFF at 9.66:1 contrast (WCAG AA passes).

Color values

HEX	#732369
RGB	rgb(115, 35, 105)
HSL	hsl(308, 53%, 29%)
HSV	hsv(308, 70%, 45%)
CMYK	cmyk(0%, 69.6%, 8.7%, 54.9%)
CIE-LAB	lab(29.08, 43.48, -23.12)
CIE-LCH	lch(29.08, 49.24, 331.99°)
OKLab	oklab(40.7% 0.1254 -0.0633)
OKLCH	oklch(40.7% 0.14 333.2)
XYZ	xyz(10.2211, 5.8676, 13.9561)
Luminance	0.0587 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732369 #23732D

analogous

#552373 #732369 #732341

triadic

#732369 #697323 #236973

tetradic

#732369 #735523 #23732D #234173

square

#732369 #735523 #23732D #234173

split-complementary

#732369 #417323 #237355

monochromatic

#170715 #44153E #732369 #A23194 #C849B8

Accessibility & contrast

On white

9.66

#732369 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#732369 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732369

9.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732369	#FFFFFF	#000000	##FFFFFF
##732369	1.00	9.66	2.17	9.66
#FFFFFF	9.66	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#213D6B

Deuteranopia (green-blind)

#3C4967

Tritanopia (blue-blind)

#782A43

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #732369;
/* rgb */ color: rgb(115, 35, 105);
/* oklch */ color: oklch(40.7% 0.140 333.2);

Tailwind

colors: {
  custom: {
    50: '#9e6594',
    500: '#732369',
    950: '#000000',
  },
}

SCSS

$custom: #732369;
$custom-light: #9e6594;
$custom-dark: #000000;

JSON

{
  "hex": "#732369",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 105
  },
  "hsl": {
    "h": 307.5,
    "s": 53.333,
    "l": 29.412
  },
  "oklch": {
    "l": 0.40698,
    "c": 0.14048,
    "h": 333.2
  },
  "luminance": 0.05867
}

Semantic roles & 50–950 ramp

primary

#732369

secondary

#4CA657

accent

#DD5D4B

background

#FAF6F9

surface

#F3EBF1

border

#CDC6CB

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #732369

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →