#732272#732272

#732272 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.1% C 0.149 H 328.4°. Best body text is #FFFFFF at 9.54:1 contrast (WCAG AA passes).

Color values

HEX	#732272
RGB	rgb(115, 34, 114)
HSL	hsl(301, 54%, 29%)
HSV	hsv(301, 70%, 45%)
CMYK	cmyk(0%, 70.4%, 0.9%, 54.9%)
CIE-LAB	lab(29.42, 45.48, -28.34)
CIE-LCH	lch(29.42, 53.58, 328.07°)
OKLab	oklab(41.11% 0.1273 -0.0783)
OKLCH	oklch(41.11% 0.149 328.4)
XYZ	xyz(10.6794, 6.0046, 16.5128)
Luminance	0.0600 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732272 #227323

analogous

#4C2273 #732272 #73224A

triadic

#732272 #727322 #227273

tetradic

#732272 #734C22 #227323 #224A73

square

#732272 #734C22 #227323 #224A73

split-complementary

#732272 #4A7322 #22734C

monochromatic

#180717 #441443 #732272 #A230A1 #C947C7

Accessibility & contrast

On white

9.54

#732272 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#732272 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732272

9.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732272	#FFFFFF	#000000	##FFFFFF
##732272	1.00	9.54	2.20	9.54
#FFFFFF	9.54	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#173E74

Deuteranopia (green-blind)

#374970

Tritanopia (blue-blind)

#772D47

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #732272;
/* rgb */ color: rgb(115, 34, 114);
/* oklch */ color: oklch(41.1% 0.149 328.4);

Tailwind

colors: {
  custom: {
    50: '#9e659b',
    500: '#732272',
    950: '#000000',
  },
}

SCSS

$custom: #732272;
$custom-light: #9e659b;
$custom-dark: #000000;

JSON

{
  "hex": "#732272",
  "rgb": {
    "r": 115,
    "g": 34,
    "b": 114
  },
  "hsl": {
    "h": 300.741,
    "s": 54.362,
    "l": 29.216
  },
  "oklch": {
    "l": 0.4111,
    "c": 0.14944,
    "h": 328.4
  },
  "luminance": 0.06004
}

Semantic roles & 50–950 ramp

primary

#732272

secondary

#4BA64C

accent

#DE4C4A

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732272

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →