#732271#732271

#732271 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.0% C 0.149 H 328.9°. Best body text is #FFFFFF at 9.56:1 contrast (WCAG AA passes).

Color values

HEX	#732271
RGB	rgb(115, 34, 113)
HSL	hsl(301, 54%, 29%)
HSV	hsv(301, 70%, 45%)
CMYK	cmyk(0%, 70.4%, 1.7%, 54.9%)
CIE-LAB	lab(29.37, 45.30, -27.79)
CIE-LCH	lch(29.37, 53.14, 328.47°)
OKLab	oklab(41.05% 0.1272 -0.0767)
OKLCH	oklch(41.05% 0.149 328.9)
XYZ	xyz(10.6228, 5.9819, 16.2147)
Luminance	0.0598 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732271 #227324

analogous

#4D2273 #732271 #732249

triadic

#732271 #717322 #227173

tetradic

#732271 #734D22 #227324 #224973

square

#732271 #734D22 #227324 #224973

split-complementary

#732271 #497322 #22734D

monochromatic

#180717 #441443 #732271 #A2309F #C947C5

Accessibility & contrast

On white

9.56

#732271 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#732271 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732271

9.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732271	#FFFFFF	#000000	##FFFFFF
##732271	1.00	9.56	2.20	9.56
#FFFFFF	9.56	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#183E73

Deuteranopia (green-blind)

#38496F

Tritanopia (blue-blind)

#772D46

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #732271;
/* rgb */ color: rgb(115, 34, 113);
/* oklch */ color: oklch(41.0% 0.149 328.9);

Tailwind

colors: {
  custom: {
    50: '#9e659a',
    500: '#732271',
    950: '#000000',
  },
}

SCSS

$custom: #732271;
$custom-light: #9e659a;
$custom-dark: #000000;

JSON

{
  "hex": "#732271",
  "rgb": {
    "r": 115,
    "g": 34,
    "b": 113
  },
  "hsl": {
    "h": 301.481,
    "s": 54.362,
    "l": 29.216
  },
  "oklch": {
    "l": 0.4105,
    "c": 0.14858,
    "h": 328.9
  },
  "luminance": 0.05981
}

Semantic roles & 50–950 ramp

primary

#732271

secondary

#4BA64D

accent

#DE4E4A

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #732271

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →