#7321B0#7321B0

#7321B0 is a mid, highly saturated violet. Relative luminance 0.079; OKLCH L 45.5% C 0.208 H 305.1°. Best body text is #FFFFFF at 8.16:1 contrast (WCAG AA passes).

Color values

HEX	#7321B0
RGB	rgb(115, 33, 176)
HSL	hsl(274, 68%, 41%)
HSV	hsv(274, 81%, 69%)
CMYK	cmyk(34.7%, 81.3%, 0%, 31%)
CIE-LAB	lab(33.70, 58.63, -59.62)
CIE-LCH	lch(33.70, 83.62, 314.52°)
OKLab	oklab(45.53% 0.1194 -0.17)
OKLCH	oklch(45.53% 0.208 305.1)
XYZ	xyz(15.4488, 7.8672, 41.7705)
Luminance	0.0787 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7321B0 #5EB021

analogous

#2C21B0 #7321B0 #B021A5

triadic

#7321B0 #B07321 #21B073

tetradic

#7321B0 #B02C21 #5EB021 #21A5B0

square

#7321B0 #B02C21 #5EB021 #21A5B0

split-complementary

#7321B0 #A5B021 #21B02C

monochromatic

#300E49 #51177C #7321B0 #9335D9 #AF69E3

Accessibility & contrast

On white

8.16

#7321B0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.57

#7321B0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7321B0

8.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7321B0	#FFFFFF	#000000	##FFFFFF
##7321B0	1.00	8.16	2.57	8.16
#FFFFFF	8.16	1.00	21.00	1.00
#000000	2.57	21.00	1.00	21.00
##FFFFFF	8.16	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004DB4

Deuteranopia (green-blind)

#004FAD

Tritanopia (blue-blind)

#67486A

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #7321b0;
/* rgb */ color: rgb(115, 33, 176);
/* oklch */ color: oklch(45.5% 0.208 305.1);

Tailwind

colors: {
  custom: {
    50: '#a167c9',
    500: '#7321b0',
    950: '#000000',
  },
}

SCSS

$custom: #7321b0;
$custom-light: #a167c9;
$custom-dark: #000000;

JSON

{
  "hex": "#7321b0",
  "rgb": {
    "r": 115,
    "g": 33,
    "b": 176
  },
  "hsl": {
    "h": 274.406,
    "s": 68.421,
    "l": 40.98
  },
  "oklch": {
    "l": 0.45531,
    "c": 0.2077,
    "h": 305.1
  },
  "luminance": 0.07867
}

Semantic roles & 50–950 ramp

primary

#7321B0

secondary

#8FC864

accent

#EB3D87

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7321B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →