#7321AD#7321AD

#7321AD is a mid, highly saturated violet. Relative luminance 0.077; OKLCH L 45.3% C 0.205 H 305.9°. Best body text is #FFFFFF at 8.24:1 contrast (WCAG AA passes).

Color values

HEX	#7321AD
RGB	rgb(115, 33, 173)
HSL	hsl(275, 68%, 40%)
HSV	hsv(275, 81%, 68%)
CMYK	cmyk(33.5%, 80.9%, 0%, 32.2%)
CIE-LAB	lab(33.46, 57.96, -58.24)
CIE-LCH	lch(33.46, 82.16, 314.86°)
OKLab	oklab(45.28% 0.1202 -0.1659)
OKLCH	oklch(45.28% 0.205 305.9)
XYZ	xyz(15.1552, 7.7498, 40.2245)
Luminance	0.0775 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7321AD #5BAD21

analogous

#2D21AD #7321AD #AD21A1

triadic

#7321AD #AD7321 #21AD73

tetradic

#7321AD #AD2D21 #5BAD21 #21A1AD

square

#7321AD #AD2D21 #5BAD21 #21A1AD

split-complementary

#7321AD #A1AD21 #21AD2D

monochromatic

#2F0D46 #51177A #7321AD #9433D8 #AF66E2

Accessibility & contrast

On white

8.24

#7321AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.55

#7321AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7321AD

8.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7321AD	#FFFFFF	#000000	##FFFFFF
##7321AD	1.00	8.24	2.55	8.24
#FFFFFF	8.24	1.00	21.00	1.00
#000000	2.55	21.00	1.00	21.00
##FFFFFF	8.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB1

Deuteranopia (green-blind)

#004FAA

Tritanopia (blue-blind)

#684768

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #7321ad;
/* rgb */ color: rgb(115, 33, 173);
/* oklch */ color: oklch(45.3% 0.205 305.9);

Tailwind

colors: {
  custom: {
    50: '#a167c6',
    500: '#7321ad',
    950: '#000000',
  },
}

SCSS

$custom: #7321ad;
$custom-light: #a167c6;
$custom-dark: #000000;

JSON

{
  "hex": "#7321ad",
  "rgb": {
    "r": 115,
    "g": 33,
    "b": 173
  },
  "hsl": {
    "h": 275.143,
    "s": 67.961,
    "l": 40.392
  },
  "oklch": {
    "l": 0.45281,
    "c": 0.20487,
    "h": 305.9
  },
  "luminance": 0.0775
}

Semantic roles & 50–950 ramp

primary

#7321AD

secondary

#8CC762

accent

#EB3D85

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7321AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →