#73209A#73209A

#73209A is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.7% C 0.188 H 311.9°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX#73209A
RGBrgb(115, 32, 154)
HSLhsl(281, 66%, 36%)
HSVhsv(281, 79%, 60%)
CMYKcmyk(25.3%, 79.2%, 0%, 39.6%)
CIE-LABlab(31.83, 54.17, -49.40)
CIE-LCHlch(31.83, 73.32, 317.64°)
OKLaboklab(43.68% 0.1256 -0.1399)
OKLCHoklch(43.68% 0.188 311.9)
XYZxyz(13.4184, 7.0113, 31.2121)
Luminance0.0701 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73209A #479A20
analogous
#36209A #73209A #9A2084
triadic
#73209A #9A7320 #209A73
tetradic
#73209A #9A3620 #479A20 #20849A
square
#73209A #9A3620 #479A20 #20849A
split-complementary
#73209A #849A20 #209A36
monochromatic
#270B35 #4D1567 #73209A #992BCD #B258DC

Accessibility & contrast

On white

8.74
#73209A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.40
#73209A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73209A
8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73209A#FFFFFF#000000##FFFFFF
##73209A1.008.742.408.74
#FFFFFF8.741.0021.001.00
#0000002.4021.001.0021.00
##FFFFFF8.741.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00479D
Deuteranopia (green-blind)
#064C97
Tritanopia (blue-blind)
#6E3E5D
Achromatopsia (no color)
#4B4B4B

Design tokens & code

CSS
--color: #73209a;
/* rgb */ color: rgb(115, 32, 154);
/* oklch */ color: oklch(43.7% 0.188 311.9);
Tailwind
colors: {
  custom: {
    50: '#a066b9',
    500: '#73209a',
    950: '#000000',
  },
}
SCSS
$custom: #73209a;
$custom-light: #a066b9;
$custom-dark: #000000;
JSON
{
  "hex": "#73209a",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 154
  },
  "hsl": {
    "h": 280.82,
    "s": 65.591,
    "l": 36.471
  },
  "oklch": {
    "l": 0.43676,
    "c": 0.18803,
    "h": 311.9
  },
  "luminance": 0.07011
}

Semantic roles & 50–950 ramp

primary
#73209A
secondary
#78C056
accent
#E93F75
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #73209A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73209A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva